Working with Blyk, the aim of the campaign was to built a core audience for Heat magazine on mobile, which would provide free entertainment and information lead content.
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NatMags is launching a spin-off of Company magazine in March called The High Street Edit.
UKTV’s Living TV worked with Blyk to build an audience for its latest series of Britain’s Next Top Model, while also generating awareness of the series.
Some 19% of US internet users now say they use Twitter or another service to share updates about themselves, or to see updates about others, according to new research.
CBS Outdoor has reported a 22.6% year on year fall in global revenue in the third quarter of 2008, to $424.9 million.
Thomson Reuters has reported a 32% year on year fall in operating profits in the third quarter to $378 million.
Our latest research piece from Ipsos MediaCT looks at the digital challenges facing the film industry.
Bob Wigley has been named as a potential candidate for the ITV chairman role.
Ofcom has officially named Terry Burns as the new chairman of Channel 4.
BBC One’s popular Spooks returned with a high of 6.1 million viewers during the all-important peak hour last night.