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It was the last in the current series of Who Do You Think You Are? last night, and the show had a peak audience of six million adults, a 29.8% share of the audience.Yesterday’s episode followed Olympic rowing legend Matthew Pinsent as he traced his family history, and an average of 5.9 million adults (a29.6%… Continue reading Pinsent Pulls In The Viewers For Who Do You Think You Are?

The BBC is set to air more repeats and less original programming, following plans to shrink the size of the corporation.Up to 1,800 staff will also be made redundant – primarily in news, BBC programme-making and regional centres. The BBC will also sell-off its flagship Television Centre, under the plans to make up a £2… Continue reading More Repeats And Job Losses At the BBC

Global Radio has pulled out of a joint venture with BSkyB to launch a radio version of Sky News.A deal was agreed between Sky and Chrysalis in March to rebrand London’s LBC News 1152 as Sky News Radio, however Global Radio, which acquired Chrysalis this summer, has decided not to go ahead with the plans.Sky… Continue reading Sky News Radio Plans Shelved

Channel 4 has signed a content deal with Disney-ABC International Television which will see US shows made available free of charge for 30 days on Channel 4’s video-on-demand channel 4oD.Viewers will be able to watch shows such as Ugly Betty and Desperate Housewives with ads on PCs via 4oD for up to 30 days after… Continue reading Channel 4 Signs On-Demand Content Deal

Search engine giant Google has reported a 41.6% rise in third-quarter pre-tax profits to $1.47bn. Google’s revenues for the quarter were $4.23, a 57% increase over third quarter 2006 revenues of $2.69 billion and a 9% increase over second quarter 2007 revenues of $3.87 billion. Revenues from the UK totaled $661 million, whilst total revenues… Continue reading Google’s Pre-Tax Profits Grow 41.6%

WPP has announced that its third quarter revenues rose 4.9% to £1.48 billion, with revenues in constant currencies up 8.1%. It predicts that growth will further accelerate in 2008 with the Beijing Olympics and US Presidential elections. The group reported constant currency growth of 5% in the UK, compared with 3.7% in the first half,… Continue reading WPP Third Quarter Revenues Up 4.9%

The majority of US web marketers are bullish on social media spending, according to a recent survey of over 50 businesses and organizations conducted by Prospero Technologies, a provider of social media applications for leading brands. According to Prospero’s 2007 Social Media Survey, 59% of respondents reported that social media performance in 2007 met or… Continue reading US Web Marketers Bullish On Social Media Spending

Aegis has announced the acquisition of Implicom, a sales promotion and direct marketing specialist in France. Implicom was founded in 1992, and serves a strong base of blue-chip clients. In a statement, Aegis said that it will be highly complementary to its existing online and offline business in France. Robert Lerwill, CEO of Aegis, said:… Continue reading Aegis Acquires Direct Marketing Specialist

A new report from independent market analyst Datamonitor expects global active memberships in social networking sites to reach 230 million at the end of 2007. The report, The Future of Social Networking: understanding market strategic and technological developments, says that infrastructure providers, social network providers and wireless players stand to profit largely in the near… Continue reading Social Networking Site Memberships To Reach 230 Million

A new forecast from eMarketer projects that worldwide mobile brand advertising will rise to $3.5 billion in 2011, up from $123 million in 2006. Mobile text messaging is more or less a mass-market service worldwide, says the online market research firm. Mobile music is climbing the rungs of the mass-market ladder, it add, and most… Continue reading Mobile Brand Ad Market Set To Grow