Facebook and MySpace are now both visited by one in five Britons online, with the sites receiving 6.5 million and 6.4 million unique users respectively in August. The latest figures from Nielsen//NetRatings show that since December 2006, Facebook’s audience has grown by 541% compared to 20% for MySpace. Almost half (48%) of Britons online (15.3… Continue reading Facebook And MySpace Visited By One In Five Online Britons
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The BBC Trust has provisionally approved proposals for a BBC HD channel but has delayed making a decision on launching the service on the Freeview platform.The proposed BBC HD channel, which would cost £21.5 million a year, would broadcast for a nine-hour period from 3pm to midnight.The Trust said that it would delay the launch… Continue reading BBC Trust Provisionally Approves Plans For HD Channel
Ofcom could increase the amount of advertising terrestrial broadcasters are permitted to show by as much as two thirds.The regulator is understood to be considering increasing the current limit of seven minutes an hour to as much as 12 minutes, according to reports.Such a change would allow ITV, Channel 4 and Five to earn far… Continue reading Ofcom Could Increase TV Ad Minutes
Facebook and MySpace are now both visited by one in five Britons online, with the sites receiving 6.5 million and 6.4 million unique users respectively in August.The latest figures from Nielsen//NetRatings show that since December 2006, Facebook’s audience has grown by 541% compared to 20% for MySpace.Almost half (48%) of Britons online (15.3 million people)… Continue reading Facebook And MySpace Visited By One In Five Online Britons
Aegis Group has acquired Metra Seis, Spain’s largest independent full-service market research agency. The gross assets of Metra Seis are valued at €3.4 million. Metra Seis will eventually be integrated with Synovate’s existing Spanish business to create scale advantages and a broader client offer in a top 10 market for market research. Metra Seis was… Continue reading Aegis Buys Spanish Market Research Firm
Michael Palin’s exploration of New Europe, which this week took him through Bulgaria to Turkey, was watched by just over 6.1 million adults on average last night, down from the series’ debut last week.Palin’s adventure, which saw him attending ‘oil wrestling’ and featured his attempts at belly dancing, dropped more than one million viewers from… Continue reading Palin’s Adventures Win 9pm Timeslot For BBC One
On Friday night ITV1 viewers were treated to a very exciting match between host nation France and an Ireland team with it all to prove.Although the game was relatively tight up to the break, the second half saw France take control and their superior kicking proved to be Ireland’s downfall.The match, which France won by… Continue reading Mixed Fortunes For Home Nations At Rugby World Cup
August was a difficult month for most of the terrestrial broadcasters, with only GMTV posting a year on year increase in revenue.The breakfast franchise recorded a 2.8% rise compared to August 2006, to stand at £3.69 million. This should prove to be a fillip for the beleaguered station, which is still battling back from the… Continue reading TV Market Round-Up – August 2007
Household penetration of DAB digital radio in the UK is set to reach 58.5% by the end of 2011, according to new research by the Digital Radio Development Bureau (DRDB). The DRDB’s new five-year forecast puts household penetration at 21% by the end of 2007, and 30% by the end of 2008, rising to 40%… Continue reading UK DAB Household Penetration To Reach 58.5% By 2011
ITV1 continued to close the gap on BBC One’s viewing share in all homes, by once again boosting its share in August.The channel’s share rose by more than one percentage point for the month, whilst BBC One’s share fell, leaving a gap of just over 2% between the two rivals.All other terrestrial channels felt a… Continue reading Television Viewing Round-Up – August 2007
