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A new report from comScore reveals that many of the UK’s largest traditional media sites attracted more visitors from overseas than from within the UK.The Financial Times had the highest percentage of international visitors, with 85% of its audience originating from outside the UK.Five.TV, ITV, BSkyB, and Channel 4 were the only four top properties… Continue reading UK Media Brands Popular With Online Visitors from Around the World

Yahoo! has launched a new search advertising service called Panama, which is intended to challenge Google’s dominance of the online advertising arena.Panama, designed to improve ad relevancy and bring stronger competition to the search industry, has taken 400 engineers two years to develop.The new platform includes faster ad activation and ad testing to ensure the… Continue reading Yahoo! Launches New Search Ad Service

A new report from Datamonitor predicts the worldwide number of mobile broadcast TV subscribers will grow from 4.4 million currently to an estimated 155.6 million by the end of 2012. However the report Opportunities In The Mobile Broadcast TV Market, 2006 – 2012 notes that whilst mobile broadcast TV is continually highlighted as the next… Continue reading Global Mobile TV Subscriber Numbers To Grow

A new report from In-Stat forecasts that by 2011, total worldwide broadband subscribers will number 567 million, almost double the current 285 million subscriber base. It adds that the past 12 months have seen approximately 65 million new broadband subscribers worldwide sign up for high-speed access to the internet. Mike Paxton, In-Stat analyst, said: “The… Continue reading Worldwide Broadband Subscribers To Reach 567 Million

US broadcaster CBS has bought the London-based social networking website Last.fm for $280 million (£142 million). Last.fm, which claims to have around 20 million active users per month, is a music recommendation site which allows users to listen to music based on their listening habits. The purchase follows a spate of similar acquisitions, such as… Continue reading CBS Buys Last.fm

A new forecast from JupiterResearch claims that 70% of US homes – some 86 million households – will have broadband internet access by 2012. The report, US Broadband Forecast, 2007 to 2012: LECs Maintain Advantage over Cable Operators in Quest for New Subscribers, JupiterResearch finds that wider availability of high-speed service will prompt nearly 36… Continue reading 70% Of US Homes To Have Broadband By 2012

The second episode of Andrew Marr’s History Of Britain performed even better than last week’s episode, gaining a peak audience of 3.7 million adults (a 17.6% share) in its 9pm slot.This was up from a peak of 3.2 million for the debut show. It also managed an average of 3.5 million adults across its hour… Continue reading More Viewers For Marr’s History

Capital 95.8 is to launch an outdoor marketing campaign to announce the arrival of presenters Bam Bam and Streetboy to the station.A continuation of the ‘Sound of London’ campaign (see Capital Radio Gets Name Change And Ad Campaign), which takes taking recognisable London images and giving them a twist relevant to the show and the… Continue reading Capital 95.8 Launches Outdoor Campaign

GCap Media has released its annual financial results, revealing that its revenue for the year was down 9% at £200.1 million.The news follows the recent announcement that Duncan George, the group’s commercial director, is to leave the company on June 8 (see Duncan George To Leave GCap).The results also revealed that GCap’s profits were down… Continue reading GCap Revenues Decline

Virgin Mobile are offering free texts to all users as part of its Big Brother 8 sponsorship.During the run of Big Brother 8, all Virgin Mobile customers will receive free text time between 9pm and 10pm on eviction Fridays.In addition, Virginmedia.com is launching Fantasy Big Brother on May 31 and the portal will feature exclusive… Continue reading Virgin Mobile Announces Big Brother Sponsorship Details