Jane Kesley, former Emap Advertising cross media director and founder of XmC, has teamed up with ex-Starcom Group and Starcom+ chiefs Andy Roberts and Adam Bishop to form Village Green, an independent specialist agency.Village Green intends to deliver more effective brand solutions by engaging consumers through content. It will do this through a range of… Continue reading Trio Join Forces To Launch Independent Specialist Agency
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Ofcom has dished out the largest financial penalty imposed on a public service broadcaster to Five, forcing it to pay £300,000 following breaches of the broadcasting code by its phone-in quiz Brainteaser.The broadcaster has expressed disappointment at the large penalty, with chief executive, Jane Lighting, saying: “We are disappointed with the very high level of… Continue reading Five Gets Record Fine For Brainteaser Blunders
Total television viewing among 16-34s is set to rise from 2010 onwards following an initial period of decline, according to a new report from Attentional.This is in spite of the fact that average daily television viewing among this group is set to drop from around three hours a day in 2006, to 2.86 in 2012,… Continue reading TV Viewing Among 16-34s To Grow From 2010 Onwards
As viewers shift from consuming their TV fix via traditional linear platforms to on-demand and mobile devices, James Myring, associate director at Continental Research, examines mobile and IPTV and decides which broadcast method has the brightest future…TV is facing its greatest change since the advent of multichannel TV.The growth of convergence technologies means that consumers… Continue reading The Prospects For Mobile and Internet TV
BBC Two was the only terrestrial channel to see any growth in its viewing share in all homes year on year for May, with the station experiencing a 0.2 percentage point rise.Channel 4 saw the largest fall, at 2.1 percentage points, whilst Five, BBC One and ITV1 also dropped.All ViewingChannel 4 saw its viewing share… Continue reading Television Viewing Round-Up – May 2007
News Corporation could make an announcement today that it has reached an agreement to protect the editorial independence of the Wall Street Journal. According to a report in the Washington Post, News Corp and Dow Jones were last night close to agreeing a deal following a series of meetings. This could then leave the way… Continue reading News Corp Could Announce WSJ Deal Today
Communications regulator Ofcom has today announced that it will conduct a public consultation on proposals from BSkyB and National Grid Wireless Ltd to replace Sky’s free channels with pay TV services on the digital terrestrial television (DTT) platform.Following Sky’s announcement of intention on this in February (see New Sky Service To Lure Consumers From Free… Continue reading Ofcom Consultation Delays Sky’s Pay DTT Plans
Total television viewing among 16-34s is set to rise from 2010 onwards following an initial period of decline, according to a new report from Attentional. This is in spite of the fact that average daily television viewing among this group is set to drop from around three hours a day in 2006, to 2.86 in… Continue reading TV Viewing Among 16-34s To Grow From 2010 Onwards
The relationship between audiences and television channels will change over the coming years, as video-on-demand becomes ever more mainstream. This was just one of the messages from last week’s Broadcast Live conference.Stacey Anklam, head of product management at Red Bee Media, outlined how this might happen by recounting one of her company’s experiences with VoD… Continue reading VoD Under Discussion At Broadcast Conference
US online advertising spending will nearly double by the year 2012, with search and display advertising accounting for the lion’s share of expenditures, according to a new report from JupiterResearch. The US Online Advertising Forecast, 2007-2012 projects total online advertising spending will increase from $19.9 billion in 2007 to $35.4 billion in 2012. Major drivers… Continue reading US Online Adspend To Almost Double By 2012
