More Uk articles

Broadband in the UK is available to 96% of households, with more than six million people already subscribing to the medium, according to a report released by telecoms consultancy Ovum. The research, commissioned by the Department of Trade and Industry (DTI), finds that broadband now accounts for 38% of all internet connections and that 15%… Continue reading Just 4% Of UK Homes Now Outside Broadband’s Reach

Nielsen Media Research has announced plans to delay its measurement of US digital video recorder(DVR) households until 2006. At the same time, the company has responded to US industry pressure for independent, third party research to make its TV ratings methods more accountable, by funding $2.5 million in methodological research on TV audience measurement. Both… Continue reading Nielsen To Delay Measurement Of DVR Household Viewing

The UK is officially the largest downloader of online pirate TV programmes, with the hit American series 24 being the most popular show, according to research released by internet monitoring company, Envisional.The company found that increased bandwidth, technological advances and a growing demand for early access to popular American TV shows are some of the… Continue reading UK Largest Pirate Online TV Downloader

Video Networks’ has announced the addition of a range of services to its HomeChoice Service, aiming to drive the company’s advertising strategy forward and improve the overall customer experience.The new technology will enable advertisers to place on-demand intros, including brand strings, messages, cross promotions or advertisements automatically before any programme screened on the pay per… Continue reading Video Networks Adds New Advertising Services

Five’s Joey lost over one million viewers last night, with the Friends spin-off being watched by a peak of 2.8 million viewers and a 11% audience share, compared to last week which saw over four million people tune in.The eagerly anticipated show follows popular Friends character Joey Tribbiani as he moves to Hollywood. Last weeks… Continue reading Joey Loses Over A Million Viewers

Commenting on ITV’s new marketing body, Thinkbox, in today’s Media Guardian, Jim Hytner, the former marketing boss of ITV and five (and now group brand and UK marketing director of Barclays) is positive, understanding and ready to listen – but ultimately uncertain that the initiative will make a significant difference. He also doubts that the… Continue reading Hytner Welcomes Thinkbox, But Doubts Its Influence

Welsh beer brand, Brains has booked a sponsorship package from student union television specialists, SUBtv for this year’s 6 nation rugby championship.The deal will see Brains enjoy a package comprising of two stages, live matches and rugby programming, and will be broadcast on the SUBtv screen network in universities.Brains will be allocated 25% of the… Continue reading Brains Beer To Advertise With SUBtv

On the other side of the Atlantic, Nielsen Media Research has announced plans to delay its measurement of digital video recorder (DVR) households until 2006. At the same time, the company has responded to industry pressure for independent, third party research to make its TV ratings methods more accountable, by funding $2.5 million in methodological… Continue reading Nielsen Delays DVR Measurement In America

The former head of Emap PLC’s radio business is working on a bid for Scottish Media Group’s (SMG) Virgin radio with private equity group HG Capital.Tim Schoonmaker has been hired in an advisory capacity, but is reported to take an offer for the broadcaster if SMG is forced to auction Virgin to the highest bidder.In… Continue reading HG Capital To Bid For Virgin Radio

Capital Disney, the digital radio station for 8-14 year olds has announced the launch of its Most Requested Chart, giving listeners the first chart voted for purely by children who text in or vote via the website for their favourite song.The votes form both The Most Requested Chart Show, which will be broadcast every Saturday… Continue reading Capital Radio Launch Interactive Chart