All five terrestrial TV channels failed to achieve growth in weekly viewing share during November, with only Five staving off a decline and managing to retain its 6.6% share.BBC Two was the hardest hit by November’s declines, losing 1.5% points to achieve a total viewing share of 9.6%. BBC One fared better, but also struggled… Continue reading Digital Television Round-Up – November 2004
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The recent rumoured takeover bid of newspaper publisher Trinity Mirror PLC by private equity group CVC Capital Partners, looks unlikely because of Trinity’s strong share price. Recently Trinity Mirror has seen its share price take a tumble, leaving them down 3.89% week on week. However, since whispers of a takeover by CVC investors started last… Continue reading Trinity High Share Price Thwarts Takeover
Finnish mobile phone company, Nokia, has defended its November forecast that the mobile phone market will grow by up to 10% in 2005, to 693 million handsets. Nokia’s predictions last month claimed the market would increase from the 630-650 million units it expects in 2004 and this growth could be stronger if the sales of… Continue reading Nokia Defends Positive Mobile Phone Forecast
Financial analyst Merrill Lynch has predicted a hopeful 2005 in advertising revenue and audience trends for ITV1. Despite disappointing results throughout most of 2004, advertising looks strong for January 2005. Overall audience share figures were down by 4.0% for the year to date, despite a couple of strong months in the latter part of the… Continue reading Disappointing Year For ITV1 Says Merrill Lynch
ITV sales have employed web analysts Webtrends to design a tracking device which will give them a better insight and understanding into their customer and visitor usage of its flagship site www.itv.com. ITV.com attracts five million visitors per month and the new service will play an important role in feeding information back to ITV giving… Continue reading ITV Targets Website Users
Spam emails are set to rise next year, with legitimate email falling from 12% to 8%, says email security provider Postini. The company also forecast that Directory Harvest Attacks (DHA), an attempt by hackers to steal a businesses email directory and send spam, will increase by 25% in 2005 and that most victims won’t even… Continue reading Spam Increasing In 2005
Local newspaper and internet publisher Johnson Press saw a jump in share price, gaining 1.51% to close at 538p yesterday. This comes after a positive pre close trading statement was released by the company earlier this week saying that profits for the year to 31 December 2004 would be above current market expectations.Radio owners The… Continue reading Sharewatch: Johnson Press Ahead After Trading Statement
ITV has joined forces with interactive television specialists, pushbutton TV to step up the amount of interactive advertising offered on their channels.The recent success of interactive ads on The X Factor, Hells Kitchen and I’m A Celebrity…Get Me Out Of Here! has helped advertisers to see the power that interactive broadcasting can offer.ITV started to… Continue reading ITV To Boost Interactive Advertising Quota
UBC Media has secured the contract to provide 23 Capital Radio stations with traffic and travel information based on data from its provider, Trafficlink, building the company’s profile and adding significantly to its travel client portfolio.The move will see UBC handle traffic updates on a range of Capital-owned stations, including Capital FM, XFM, BRMB and… Continue reading UBC Bags Capital Traffic And Travel Contract
Sky has secured a major advertising deal with film distributor Buena Vista International which will see the company take out a full commercial break on the broadcaster’s dedicated pub sports channel, creating an innovative big-screen promotion for its forthcoming release, National Treasure.The initiative takes advantage of the screens installed in tens of thousands of pubs… Continue reading Sky Secures Buena Vista For Pub Advert Takeover
