More Uk articles

The MRG Cricket XI pulled off a narrow eight run win in the closely contested final game of the annual Tashes series against a joint BMRB/Ipsos team. After a 3-0 series win last time around, this result gave the MRG a 1-1 draw this year (with one game rained off).After last time’s washout, the teams… Continue reading MRG Maintain A Hold On Their Tashes After Nerve-Jangler

Emap Advertising has signed Virgin Mobile as the exclusive £1 million sponsor of Kiss 100’s Bam Bam Breakfast Show, running for a full year and featuring unprecedented coverage for the mobile phone giant.The deal will see Virgin integrated closely with the breakfast show’s content, providing on-air promotions, tactically linked news and gossip tags, weekly listener… Continue reading Emap Signs Virgin For Kiss Breakfast Show Sponsorship

Supermarket giant Tesco has fired the latest salvo in the increasingly fierce cut-price broadband war with the launch of a new service costing less than £20 per month to complement its existing dial up, mobile and home telephone products.The high-street stalwart’s 512k service, pitched at entry level broadband users, ranks behind its rivals in terms… Continue reading Tesco Enters Cut-Price Broadband Market

Channel 4 has confirmed that it is looking to forge closer links with the BBC in an attempt to strengthen its position in the face of rapidly increasing competition from the growing number of digital channels entering the market.The broadcaster’s recently appointed chief executive, Andy Duncan, told delegates at the Edinburgh International Television Festival last… Continue reading MGEITF 2004: Channel 4 Confirms Intention To Link With BBC

Five’s director of programmes Dan Chambers has poured cold water on the prospect of the broadcaster launching a digital channel in the near future, claiming it would be “phenomenally” expensive to get off the ground. The UK’s smallest commercial channel is currently looking at ways to strengthen its position in the burgeoning digital market and… Continue reading Digital Offerings Too Expensive For Five

Five’s director of programmes Dan Chambers has poured cold water on the prospect of the broadcaster launching a digital channel in the near future, claiming it would be “phenomenally” expensive to get off the ground.The UK’s smallest commercial channel is currently looking at ways to strengthen its position in the burgeoning digital market and is… Continue reading MGEITF 2004: Five Shuns Digital Launch In Favour Of Comedy

As the UK teeters on the brink of a satellite receiver revolution, the BBC’s director-general said, he is keen to link up with the UK’s other public service broadcasters (PSBs) to drive forward digital switch-over as quickly as possible. Speaking at the Media Guardian Edinburgh International Television Festival, Mark Thompson said, the Corporation is already… Continue reading BBC Keen To Drive Digital Switch-Over

Digital radio looks set to receive a further boost to take-up as car manufacturer Vauxhall prepares to launch its Astra SXi Digital, the first family car to be equipped with a DAB digital radio as standard.The decision is sure to boost digital radio audiences, as well as spurring uptake of the new technology by rival… Continue reading Vauxhall To Fit DAB Digital Radios As Standard

As the number of digital TV channels continues to grow, the media landscape it becoming further fragmented and broadcasters are having to be more creative to ensure big brands don’t turn their backs and advertising budgets on television. There are now over 300 channels that fracture television and advertisers are increasingly looking to broadcasters to… Continue reading TV Broadcasters Battle To Attract Advertisers

Confidence in the outdoor advertising sector continued to go from strength to strength in the second quarter of this year with revenue increasing by an impressive 14.2% year on year to £211 million, according to new figures released this week.The latest data from the Outdoor Advertising Association reveals the second highest ever quarterly revenue for… Continue reading Outdoor Adspend Climbs By 14% In Second Quarter