Ken Bruce’s Greatest Hits Radio mid-morning show attracted 3.7 million weekly listeners, up 124% year-on-year, according to the latest Rajar figures.
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This month’s The Future of Gaming event was full of advice for marketers on how to avoid the common pitfalls around investment in what has become the biggest entertainment medium in the world.
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Four of the top UK commercial chiefs share their perspectives on how to survive at the top level of media sales, hybrid working and what they have learned from the pandemic.
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Denise Turner discusses why she feels we must properly define measurement, especially if it is to continue to take on a bigger role for advertisers.
Stefanie Daniels examines what true authenticity looks like for media professionals, leaders and organisations.
Omar Oakes is joined by Neil Charles, ITV’s Measurement and Modelling senior manager, and Ronny Golan, CEO and cofounder of ViewersLogic to unpack the value of peak airtime.