Certain demographic audience segments are becoming harder and harder for media researchers to reach. But why? And what can be done to tackle it?
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Newsworks, the marketing body for newsbrands, has appointed two hires to its insight team.
The deadline closes on Friday 22 September for The Media Leader’s inaugural Top 50 Women Gamechangers in TV.
Global streaming platforms Netflix, Disney+, HBO and Paramount+ are forecast to receive an equal share of income from advertising and subscriptions by 2029.
The potential benefits to audiences, PSBs and the wider market are “uncertain”, the UK’s broadcast regulator announced this morning.
The Media Leader Jobs: How can managers and employees approach loud quitting as a negotiation tool?
NABS’ head of support sees the stark effect on mental wellness in the media industry and outlines ways managers, colleagues and the industry can tailor their approach.
Cumulative DAB+ digital radio receiver sales reached 52,436,000 in the UK, the highest in Europe, latest figures show.
The hire appears to be part of Mail Metro Media’s strategy to expand aggressively into video and audio production and ad sales.
GB News has breached British broadcasting rules for the third time, Ofcom has ruled, after the broadcaster aired a political chat show in which two MPs were the presenters.