Freeserve has announced new pan-European advertising opportunities following its integration with Wanadoo (see Freeserve Sold To Wanadoo). The internet portal can now develop media plans and European campaigns from the UK, which can run across Freeserve and Wanadoo content in the UK, France, Belgium, Denmark, Spain and the Netherlands.Caroline Pathy, advertising sales director for Freeserve… Continue reading Freeserve And Wanadoo Offer Pan European Ad Opportunities
Industry figures were calling for a set of guidelines for poster ads planned for tube stations following a series of campaign bans by London Underground. This week new executions from Heart 106.2, Miss Selfridge and Vintage Publishing were banned by the Underground despite having been passed by the ASA.Posters for Miss Selfridge were considered not… Continue reading Industry Calls For Guidelines Following Tube Ad Bans
Less than a week after the Popstars series reached the desired conclusion of Hear’Say entering the singles chart at number 1, ITV has already commissioned another star-making show.Pearson Television has been commissioned to make a programme which will launch a solo pop artist. Like Popstars it will hold open auditions across the country. Having whittled… Continue reading Hot On The Heels Of Hear’Say, ITV Plans Another Search For A Star
Condé Nast’s innovatively handbag-sized first venture into the mid market women’s glossy sector, Glamour (see Condé Nast Prepares To Deliver Glamour To the UK, But Will We Buy It?), has proved such a hit that an additional print run of 50,000 has had to be produced to keep up with demand.The new magazine launched on… Continue reading Handbag-Sized Glamour Proves Big Success
After Capital Radio’s profits warning yesterday (see Capital Shares Plummet As Trading Statement Warns Of Half Year Revenue Below Expectations) shook the commercial radio sector, GWR has issued a trading update in order to restore some confidence.In its pre-closed period trading update the group indicated to investors that results for the full year to 31… Continue reading GWR Issues Trading Update In Attempt To Reassure Commercial Radio Investors
Fears of a recession in the US that could spread to the UK were fuelled yesterady as stock markets around the world slipped downwards, including the FTSE 100, which saw its largest one-day fall since October 1992.The worst performer among media shares was Capital Radio, whose profits warning (see Capital Shares Plummet As Trading Statement… Continue reading Sharewatch
Recent forecasts from IDC suggest that Japan’s online population may grow to more that 104 million by 2005. ICD also forecast that this rise will be mainly due to the increase in mobile phones to access the net. In 2000, Japan’s internet audience stood at around 39.8 million people, just over 30% of the population,… Continue reading Japan’s Online Population Will Hit 104 Million by 2005
Adam Singer, chief executive of cable company Telewest Communications, this morning described events in the last twelve months as the business equivalent of ‘changing jobs, getting married and giving birth all in one year.’ He was referring to Telewest’s move from analogue to digital, the merger with Flextech and the roll-out of its unmetered high-speed… Continue reading Telewest Chief Sees Rosy Future Despite £701m Losses
The national press market continued to decline during 2000 with overall circulation down 1.3% and readership slipping 5.5%. The popular papers were the worst affected by circulation falls while quality titles took the brunt of the fall in readership.Popular Sunday papers suffered the worst circulation falls over the year, losing 3.4% of average annual sales… Continue reading National Press Market Round-Up – 2000
A new study by the Innovation International Media Consulting Group for the World Association of Newspapers (WAN) claims that newspapers which take their classified advertising onto the Web do not lose print revenues. The study looked at online classified advertising predicted that for the foreseeable future, print classified will remain a mainstay of the newspapers’… Continue reading Newspapers Are Not Suffering Due To Online Classifieds
