TDI Advertising has signed a deal with London Underground, DHJ Media, CityLink Communications and Thales Telecommunications Services to launch digitally projected advertising on the London Underground.A system called XTP will project images over the heads of passengers awaiting trains onto ceramic steel screens coated with dust resistant film on the opposite side of the tunnel.… Continue reading Digital Projection Advertising On Tube Gets Go Ahead
Uptake of digital radio services could be boosted by a new deal to produce cheaper, smaller digital radio sets. Digital One has announced a strategic agreement for joint development, funding and marketing with Imagination Technology, which could mean sets priced under £150 being on sale within a year.Hossein Yassaie, president and CEO of Imagination Technology… Continue reading Digital One Deal Could Lead To Cheaper, Smaller Digital Tuners
Granada Media has abandoned the plans it had to form a production company with Australian broadcaster the Seven Network. Red Heart was formed 18 months ago, but has failed to achieve the goals set. It will now be retained as a vehicle for co-production between the companies.It is thought that the opportunity for Granada to… Continue reading Granada Abandons Australian Production Joint Venture
Having made an entrance to the wedding magazine market last year with its acquisition of AIM Publications (see Natmags Enters Wedding Sector With Acquisition Of AIM), which publishes titles including You and Your Wedding, Natmags has decided to add a wedding title to the Cosmopolitan stable. Cosmopolitan Bride will be produced by NatMag Specialist Media… Continue reading Launches Brief
Last week saw continuing falls on world stock markets, and media shares suffered in most cases. The exceptions included Cable & Wireless, which managed a week on week increase of over 4% to end at £4.95, and United Business Media, which rose over 2.5% to £6.60.The week before last it was Carlton Communications which suffered,… Continue reading Sharewatch
GWR Group plc’s 63% owned subsidiary, Digital One, announcement today that they are to enter into a strategic agreement with Imagination Technologies plc to jointly develop, fund and market a low power, low cost digital Base-Band chip and the reference design for a digital radio receiver module. The agreement will result in smaller, lighter, portable… Continue reading Cost Of Digital Radio Set To Fall
Over one third of the top advertisers in terms of spending significantly cut their investments during last year, including the top spender, Proctor & Gamble, which spent £123m promoting brands such as Pringles, Fairy and Lenor, 24% less than in the previous year. Total adspend for the top 50 biggest spenders was £2,070,795, up just… Continue reading One Third Of Top Ten Advertising Spenders Cut Investment Last Year
According to a new report by The Media Audit internet radio is slowly taking off in the US and is attracting “significant local market audiences” According to the report, 23 radio websites are attracting over 2% of all adults in their immediate markets and this figure would double if considered as a percentage of only… Continue reading Web Radio Slowly Takes Off In US
Granada Media has abandoned the plans it had to form a production company with Australian broadcaster the Seven Network. Red Heart was formed 18 months ago, but has failed to achieve the goals set. It will now be retained as a vehicle for co-production between the companies. It is thought that the opportunity for Granada… Continue reading Granada Abandons Australian Production Joint Venture
GWR Group plc’s 63% owned subsidiary, Digital One, announcement today that they are to enter into a strategic agreement with Imagination Technologies plc to jointly develop, fund and market a low power, low cost digital Base-Band chip and the reference design for a digital radio receiver module. The agreement will result in smaller, lighter, portable… Continue reading Cost Of Digital Radio Set To Fall
