Rupert Howell, president of the IPA, has warned the ad industry of potential threats to the advertising of food, alcohol and cars and to advertising to children. Speaking at the IPA President’s New Year Reception last night, Howell told ad agency colleagues and senior clients to keep vigilant as regulatory changes threaten the industry.“All of… Continue reading Howell Warns Ad Industry To Be Vigilant
Channel 4 launched its digital entertainment channel E4 last night. The channel, which has secured carriage on the Sky Digital platform (see E4 Secures Carriage With Sky) will nonetheless present a rival to Sky’s main entertainment channel Sky One, which made a spoiler attempt by showing the first episode of new reality TV show Temptation… Continue reading Sharewatch
Digital radio broadcaster Radio First has signed its fourth deal with a Premier League football club to form a joint venture music and football local radio station. The football club and the braodcaster will each own 50% of the new company, as part of a 12 year deal. The Derby County radio station will broadcast… Continue reading Radio First Signs Fourth Premier League Joint Venture Deal With Derby County
Chris Jones, the chief executive of J Walter Thompson, has resigned his position on health grounds. He is to be succeeded by Peter Schweitzer, who will take on the role on top of his current position as president.Martin Sorrell, chief executive of parent company, WPP, said: “Chris has made a lasting contribution to JWT, both… Continue reading CEO Of J Walter Thompson Resigns
The end of year cinema admission figures released by the Cinema Advertising Association (CAA) show that the number of people visiting the cinema during the year reached 142.5 million – the highest number for 26 years, and an increase of 2.5% on the previous year’s total of 139 million. As a consequence the total box… Continue reading Cinema Admissions For 2000 Reach Record Numbers, Despite Weak Second Half
Ali G is lined up to kick off the launch of E4 tonight. Channel 4’s new entertainment channel will go on air at 8:15pm with Ali G unveiling his new “ghetto pimp” look.Brand new series of Friends and ER will be feature in the opening night’s broadcast, followed by new comedy Banzai, Best of Borat… Continue reading Ali G Launches E4
As digital radio gains momentum the key players in the new market are being brought together to discuss objectives in establishing the new medium. Marketing Week is holding a one-day conference on the subject to take place at the Cafe Royal on 31 January.Chaired by Quentin Howard, chief executive of Digital One, the UK’s national… Continue reading Conference To Discuss Future Of Digital Radio
The BBC has set out the details of its digital plans in a letter to the DCMS. In accordance with new guidelines, which require the Corporation to seek approval of its digital proposals (see Government Lays Out Criteria For BBC’s Digital Services), it has revealed that plans for an extra 5 digital radio channels and… Continue reading BBC Reveals Cost Of Digital Plans As Public Welcomes Proposals
The Digital Radio Group (DRg) (see Digital Radio Group Announces Final Shareholder Line-Up) has submitted a bid for the North West England regional digital radio multiplex licence. The licence is due to be awarded by the Radio Authority in the Spring of this year and will comprise 10 radio services and capacity for data services.DRg’s… Continue reading Digital Radio Group Submits Bid For North West Digital Multiplex
Joint owners of Channel 5– RTL and United Business Media (UBN) have been engaged in a legal battle about funding for programming on the channel. RTL wanted more of it to develop the quality but UBN opposed the budget increase. Yesterday RTL won the scrap, which boosted its share price by nearly 5.5% to £64.12,… Continue reading Sharewatch
