TMD Carat has set up a dedicated press unit to be responsible for all the agency’s press planning and buying.The unit will be headed by TMDC board director Nigel Breckon and have a team of 39 to handle the £200m press expenditure. Mark Craze, TMDC’s managing director, said: “We feel that with the increasing number… Continue reading TMD Carat Creates Press Unit
The slow economic recovery among Britain’s agencies could grind to a halt altogether. This warning comes from accountancy firm, Willott Kingston Smith.According to the report, agency profits have shown modest increases, but this is as a result of tight controls on operating costs rather than billing increases. Agencies are also losing business to direct marketing… Continue reading Report Questions Marketing Sector Growth
United News & Media is reported to be reconsidering the sale of the Yellow Advertiser and Informer groups of southern-based free weeklies.The expected bidders, thought to include Southnews, Trinity and Southern Publishing have now dropped out of the auction. United was rumoured to be looking for around £40 million for the sale, now the papers… Continue reading Free-Weeklies Sale On Hold
According to Media Week, Channel 5 is offering major advertisers as much as 20% off of ITV prices for most audiences on a 10% share deal. It is also reported that it has signed a deal with TMD Carat.C5 has apparently estimated its audience figures for its first year and is predicting an 11% share… Continue reading C5 Offering 20% Discount Deals
The December Retail Price Index was announced this morning as 154.4, an increase of 2.5% on December 1995 and a rise of 0.3% on November 1996.For RPI trends subscribers can access MediaTel’s Encyclomedia section in Talking Windows.
The Times and Daily Telegraph were once again way ahead of the opposition amongst the daily quality titles. The News International title experienced a year-on-year sales increase in December of 14.78% while the Daily Telegraph increased its circulation by 9.2%. It was also a very successful month for the Sunday Telegraph which increased its sales… Continue reading National Press Round-Up – December
CLT UK Radio is now the major share-holder in Talk Radio, the fifth largest commercial radio station in the UK, after buying more shares in the company. Last year’s changes to the cross-media ownership rules have made it possible for CLT UK to take a controlling stake in Talk Radio. The size of the stake… Continue reading CLT UK Is Nearly All Talk
XFM , the specialist alternative rock music station aimed at 15-34 year olds has been named as the winner of the new FM licence for Greater London. It was widely tipped to be the preferred bidder and beat 24 other applicants.XFM: 0171 580 7577
The Radio Authority will announce the winning bid for the last London FM licence today at 5pm and three consortiums are widely tipped to be among the front-runners. They are XFM, The Edge and Festival Radio.XFM , the specialist alternative rock music station aimed at 15-34 year olds, is tipped by the industry to have… Continue reading London Licence Winner Announced Today
It is reported in newsfile, the IPA’s newsletter, that the 1996 IPA Agency Census has revealed that there was another increase in the number of people employed by ad agencies. All records were apparently broken for attendance to IPA Stage 1, the course for trainees. There were 180 delegates for the autumn course against 120… Continue reading IPA Census Reveals More Agency Jobs
