The Weather Channel, the recently launched UK cable and satellite channel *Weather Channel Signs Distribution Deal, has appointed Carlton UK Cable & Satellite Sales as its sales house.The channel is available nationally to BSkyB subscribers and regionally to cable subscribers on BT Cable, Bell Cablemedia, ComTel, Videotron and Diamond Cable services. Patrick Scott, managing director… Continue reading Weather Channel Appoints Sales House
Oftel has ruled that the promotion between BT and BSkyB *(Oftel Investigates BT/BSkyB Link), which offers certain customers various discounts, is in breach of BT’s licence.Don Cruickshank, director general of Oftel, indicated that the promotion discriminated against customers because the discounts were only given to subscribers of BSkyB. Cruickshank also said that as BT were… Continue reading Oftel Bans BT/BSkyB Promotion
A representative from Adshel, a division of the More Group, confirmed that the company will be selling its poster sites based on audience figures from POSTAR. The move makes Adshel the first company to adopt this method. It is believed that Adshel will offer panels at the required amount to achieve POSTAR ratings rather than… Continue reading More Group Implements POSTAR
WPP has announced that revenues for the first nine months of 1996 have risen by over 4.1% in the UK since 1995. UK revenue rose from £224m to £233m with total revenue for the group increasing from £1,116m to £1,240m (11.1%). Largest growth was in North America at 16%.Interest was focused on growth in market… Continue reading 4.1% Revenue Increase For WPP
Eastenders has climbed to the top of this week’s programme list. All of the episodes of Eastenders shown in the week ending October 13th comfortably beat ITV highest rating programme (which was Monday’s edition of Coronation Street). The episode featuring Ian Beale’s gangland shooting from Monday October 7th attracted an audience of 17.92 million, a… Continue reading Cindy Shoots Eastenders To The Top Of Ratings
Average hours listened to radio in the London region has fallen for the majority of the commercial radio stations. Sunrise Radio recorded the biggest fall, down by 47.28% in comparison to Rajar Quarter 3 1995. The actual hours listened to Sunrise Radio are 2.794 million for 1996 compared to 5.300 million in 1995, this is… Continue reading Q3 Rajar Figures: London Stations
The Mirror Group and the Telegraph are planning to send free, personalised versions of their electronic newspapers to users of Netscape Navigator, the Internet browser, next month.Readers of these papers on the Net will be able to specify which sections they are most interested in and these will then be sent to them via e-mail.… Continue reading Newspapers To Be Sent By E-Mail
963 Liberty Radio has announced two new appointments to their management team. Trevor Curtiss joins from BSkyB as head of talks and will supervise Liberty’s programming.Sophie Hinds joins as sales and marketing director. She previously worked with Media Sales & Marketing managing the LBC/News 97.3 FM account.Liberty also confirmed that its launch date and programming… Continue reading Liberty Announces Two Appointments
The Referees Association, the governing body for all FA referees, has denied reports that it has been approached by Sega regarding a sponsorship deal.According to press articles Sega approached the RA with a view to sponsoring red and yellow cards and even offered referees cash prizes for the most cards produced in one game. Peter… Continue reading Sega Sponsorship Deal Denied
A new way for sponsors and advertisers to reach the much coveted youth market will come into being with the launch of the VID Zone, an interactive multimedia system which will broadcast channels aimed at young people in London.The VID Zone uses multimedia software and touchscreen technologies to broadcast a range of channels to specific… Continue reading New Media To Reach Youth Market
