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ISBA has launched the third phase of Origin, its cross-media measurement initiative, which aims to move the project from concept to build stage.

The manifesto outlines numerous commitments all agencies should make to fulfil climate and sustainability standards.

Without a mainstream platform, Piers Morgan looks diminished. The ‘global’ reach of his content is worth very little, writes Nick Manning.

Tesco and Channel 4 discuss how TV can translate to brand growth.

Partner content: If you’re thinking about a media move, you might like to think a little more outside the box.

Former CEO likens the Government to an “excitable estate agent” and discusses potential bids by ITV, Sky and the BBC.

UK cinema bounced back at the Box Office during the first three months of 2022 as Covid-19 restrictions were fully lifted.

Putting a TV ad on a different screen isn’t enough. Every channel across the ecosystem has to have a clear role, strategy and part to play.

Of all the Government consultations that I have worked on in seven years at the IAB, this one is the most far-reaching.

Are you honestly doing enough to resist misinformation in online media, asks the editor.