The Rajar data for quarter 3 1993 shows commercial radio increasing its share of listening to 41.1%. This is an increase of 3.3 % points since the first Rajar survey a year ago. The latest data also shows commercial radio’s weekly reach increasing from 53% to 56%.Commercial Radio v All BBC Q4’92 Q1’93 Q2’93 Q3’93… Continue reading RAJAR Quarter 3 Network Data
BBC reaction to the latest Rajar results has been optimistic. Despite the fact that commercial radio has increased its share by 3.3%, BBC Radio still has 56.1% of the total share.The BBC points out that Radio 3 has increased its audience share from 1.3% to 1.4%, bringing its audience to over 3 million, citing the… Continue reading BBC Radio Reaction
Proposals to impose VAT on newspapers in next month’s budget are being interpreted internationally as a bid by the government to punish British press.In a letter to Chancellor Kenneth Clarke, Scott Low, president of the International Federation of Newspaper Publishers, urges him not to introduce any level of VAT on newspapers. He warns that there… Continue reading Press VAT Condemned Internationally
On Friday the Evening Standard launched its new weekly magazine to replace the previous monthly.It is tabloid size, printed on colour newspaper rather than the previous magazine which was glossy. The title contains articles on gossip, fashion, London celebrities, as well as regular shopping features, guides to restaurants, motoring, cookery, sports and a section called… Continue reading ES Magazine – First Issue Review
Agency reaction to the new ES magazine launched on Friday has been mixed.Jackie Rix, Client Services Executive in Press at the London Media Company is not impressed by the new magazine. She said that while she does not dislike the magazine, she preferred the old product, not being a fan of review sections. Her major… Continue reading ES Magazine – Agency Reactions
The Incorporated Society of British Advertisers will urge the Government to simplify existing financial advertising regulations in a presentation to the Office of Fair Trading.The ISBA will respond to the OFT’s consultation document on the Consumer Credit Act 1974 on behalf of financial advisers. The ISBA believes that a fair balance between consumer protection and… Continue reading ISBA ADVICE ON FINANCIAL ADVERTISING
On Friday the Evening Standard launched its new weekly magazine to replace the previous monthly.It is tabloid size, printed on colour newspaper rather than the previous magazine which was glossy. The title contains articles on gossip, fashion, London celebrities, as well as regular shopping features, guides to restaurants, motoring, cookery, sports and a section called… Continue reading ES Magazine – First Issue Review
Agency reaction to the new ES magazine launched on Friday has been mixed.Jackie Rix, Client Services Executive in Press at the London Media Company is not impressed by the new magazine. She said that while she does not dislike the magazine, she preferred the old product, not being a fan of review sections. Her major… Continue reading ES Magazine – Agency Reactions
Jenny Abramsky, the head of BBC radio news, has been appointed controller of the news and sports network to be launched next year.Jenny Abramsky said, “I am certain that the combined power of live sports broadcasting and an up to the minute news service which reflects the concern of listeners’ lives is a winner.”
Thomson Regional Newspapers, in a presentation at the House of Commons last week, suggested that if VAT were to be imposed on the press, newspapers with circulations under 250,000 should be exempt.This would mean that VAT would only affect the national press; it was only one measure in the TRN case against VAT but is… Continue reading TRN Suggests VAT Ceiling
