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The internet will become the primary medium for the distribution of all content, according to the chairman of the IAB, Richard Eyre, who was speaking at the company’s Engage 2006 conference in London yesterday.“As we enter a phase where true convergence begins to take place, the internet will become the primary distribution for content,” he… Continue reading Internet To Become Primary Medium For Distribution Of All Content

Google and Yahoo! search’s share of the search market is growing and driving up the share of referrals from search engines to retail websites, according to new data from Hitwise UK.Hitwise says that Google powered 78% of UK internet searches in the four weeks to October 21, up 9% year-on-year, whilst Yahoo! took the number… Continue reading Google And Yahoo! Drive Referrals To Retail Websites

ITV has suspended its search for a new chief executive following last week’s merger proposal from NTL.According to a report in the Guardian, the candidates vying to replace Charles Allen have been contacted and told that the recruitment process has been suspended whilst merger talks with NTL are still ongoing (see NTL Telewest Could Merge… Continue reading ITV CEO Search Suspended

The growth of online is underestimated and there are major opportunities still ahead for the internet and advertisers, according to Yahoo! chairman and CEO Terry Semel.“The users are now becoming the programmers. The users are now becoming the publishers. The users are now starting to create a lot of the content and the opportunity for… Continue reading Growth Of Online Is Underestimated

I’m A Celebrity…Get Me Out Of Here returned to our screens last night and was easily the most watched show in its 9pm timeslot.The first in the series brought in a peak audience of 8.5 million adults (a 40.7% share of the audience) all keen to see how David Gest and the rest would fare… Continue reading I’m A Celebrity… Gets Off To Strong Start

The European Parliament has relaxed the rules on product placement on TV shows in Europe, with new laws which would require broadcasters to tell viewers every twenty minutes which branded products which have been placed in a show.At a meeting held in Brussels yesterday, EU ministers agreed to allow product placement on TV shows, with… Continue reading European Parliament Relaxes Rules On TV Product Placement

Trouble, the Flextech owned youth entertainment channel, has announced its first-ever long-form, cross platform advertiser funded programming (AFP) agreement.Trouble has signed the deal with Pitch, the mobile phone entertainment service, to co-fund a 25 x 30 minute TV series, My TV: Homegrown.The deal will also see branded content from My TV: Homegrown and exclusive user-generated… Continue reading Trouble Signs Cross Platform AFP Deal

NTL’s proposed merger with ITV could come under the scrutiny of the Office of Fair Trading because of NTL’s 50% stake in digital pay-TV provider UKTV.Flextech, which is owned by NTL, could be required to sell its stake in UKTV, which is a joint 50/50 venture with BBC Worldwide if the merger went ahead, according… Continue reading Office Of Fair Trading Could Intervene In NTL/ITV Merger

Strictly Come Dancing on BBC One once again proved more popular than ITV1’s The X Factor, being watched by more adult viewers for both the main programme and the results programme on Saturday night.The first instalment of the ballroom dancing contest was seen by an average of 8.4 million adults, a 43% audience share, whilst… Continue reading Strictly Come Dancing Wins More Viewers Than X Factor

Vodafone has announced that is to launch its own premium broadband service, Vodafone at Home, which will go on offer to Vodafone consumer contract customers on January 8 2007.The broadband service will cost £25 per month, including line rental, and Vodafone says that customers will receive unlimited broadband and inclusive landline calls at anytime to… Continue reading Vodafone To Launch Broadband Service