More Uncategorised articles

The Sun newspaper has cut its cover price from 35p to 20p in the Granada region, in an effort to boost the title’s circulation and keep it above the three million mark.It is thought that the Granada region accounts for some 250,000 sales of the newspaper. The title is said to be unpopular in parts… Continue reading The Sun Cuts Cover Price To Keep Circulation Up

Google Europe vice president, Nikesh Arora, has told MPs at a select committee that the company would not tolerate copyright violations and that it would remove them when it takes over YouTube later this year.Earlier this month, after Google bought YouTube for $1.65 billion (£884 million) (see Google Buys YouTube), the video-sharing site signed deals… Continue reading Google To Clamp Down On YouTube’s Copyright Issues

The BBC has published a study, which will give television producers valuable insight into the viewers that they are making programmes for.The comprehensive research, which is available to anyone who wants a programme commissioned by the BBC, is broken down into eight sections, including “parents”, “over-55s” and “children”.“Weekends are the perfect time to watch ‘Together… Continue reading BBC Publishes TV Audience Insight Research

The rise of the internet is a key factor in the depressed state of the UK advertising market, according to WPP chief executive Sir Martin Sorrell.The UK has a significantly higher proportion of advertising online than in many other countries, which has been an additional drag on the more traditional advertising media.“Google said we spend… Continue reading Internet Is Key Factor In Depressed UK Ad Market

The UK newspaper market is more competitive than any in the world and has become even more competitive over the past few years, according to Carolyn McCall, chief executive of Guardian Media Group.Speaking at the WAN’s World Digital Publishing Conference in London, McCall told over 200 delegates from across the world that she believes the… Continue reading UK Newspaper Market Is The Most Competitive In The World

September was another record breaking month for text messaging, with over 3.7 billion sent during the month, according to the latest figures from the Mobile Data Association (MDA).This figure is an increase of 100 million on the previous highest total of 3.6 billion recorded in August (see Text Messaging For August Soars To Record Levels).The… Continue reading Record Breaking September For Text Messages

Ofcom has said that the UK’s second national digital radio multiplex will be up for grabs from next month, with the potential for up to 10 new national digital radio stations by the start of 2008.Applicants will have three months from the licence being advertised in November in which to lodge their bids, by some… Continue reading Second National Digital Radio Multiplex Shortly Up For Grabs

Radio network Heart will shortly launch a new multi-million pound campaign to position itself beyond the platform of radio, building Heart into a lifestyle and entertainment brand.The push will involve television and cinema ad campaigns with high profile media and retail partnerships, as well as special events, master classes, brand extensions and station-led promotions, together… Continue reading Heart To Expand Brand Beyond Radio

What’s On TV, IPC Media’s television listings magazine, will launch a website for the title in the New Year, whatsontv.co.uk.The site will offer users a multi-channel TV listings guide, TV news and gossip, coverage of all the major soaps, previews of the day’s top programmes and an in-depth TV film guide.Philippa Brown, managing director of… Continue reading What’s On TV To Launch New Website

Spooks came out on top in last night’s ratings battle, with the programme drawing in an average of just under five million adult viewers to BBC One between 9pm and 10pm.ITV1’s new series Vincent, starring Ray Winstone, managed over 4.7 million, taking a 22.5% audience share between 9pm and 10.30pm, the same viewing share as… Continue reading Spooks Battles Vincent