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Tiscali has bolstered its online TV offering by reaching a deal with sports broadcaster Setanta.The deal means that customers will now have access to content from three Setanta Sports channels for £7.99 a month.Users will be able to access live broadcasts from Setanta Sports 1, 2 and Golf as well as on-demand and highlights on… Continue reading Tiscali Boosts Online TV Offering With Setanta Deal

A brilliant episode of Jimmy McGovern’s The Street brought more than 4.4 million adults on average to BBC One last night between 9pm and 10pm.The multi-award winning programme, which each episode centres around a different story line and family on the same street, last night focused on taxi driver Eddie – played by the magnificent… Continue reading McGovern Series Brings More Than 4.4 Million To BBC One

Freeview will tonight launch its first ever television advertising campaign, with an aim to encouraging more Brits to make the switch to digital TV.The 40″, 30″ and 10″ ads are airing in three TV regions close to digital switchover – Border, Central and Granada – and will run alongside outdoor, online and retail activity.The ads… Continue reading Freeview Launches First Ever TV Ad Campaign

Changing consumer habits in the US, driven by the shift from analogue to digital media, are revolutionising the ad industry, which could spell bad news for agencies, according to a new study by Accenture.According to 70 industry leaders surveyed by Accenture, agencies have the most to lose in the new order, even more than broadcasters.… Continue reading US Study Finds Digital Revolution Could Signal Problems For Agencies

Last night’s jungle antics on ITV1 saw an upturn in viewers watching the programme, compared to the previous night, with an average of almost 6.4 million adults tuning in to I’m A Celebrity… Get Me Out Of Here!The programme, which saw contestants having to devour a series of disgusting creatures from the bush – such… Continue reading Bush Tucker Trials Lure 6.4 Million

ITV is attempting to deliver Michael Grade’s pledge of more drama programmes following the unveiling of its winter schedule for the broadcaster’s flagship channel.Modern comedies and drama seem to be largely the focus, with a fictional drama called Rock Rivals in which viewers call in and vote for their preferred ending.The programme, from the makers… Continue reading ITV Delivers More Drama For Winter

The UK’s commercial radio industry body, RadioCentre, has revealed that total revenue figures for Q3 2007 have risen to £148,975,023, a year on year increase of 5.4%.National revenue for the quarter saw an increase of 7.7% year on year to £81,565,266, whilst revenues for sales and promotions saw the largest growth rising 8% to a… Continue reading Q3 Commercial Radio Revenues Up Almost 5.5%

Sky Anytime, Sky’s VoD service, is to expand via PCs and television sets, with the possibility that the PC service could carry ads.Anytime currently spans TV, PC and mobile, but the company is said to be preparing several initiatives to build its on-demand presence, as VoD services from rival TV players start to become popular.According… Continue reading Sky Anytime PC Service Could Carry Ads

ITV has launched a music section on its newly revamped itv.com website, in a bid to attract more viewers to music-related shows such as The X-Factor.ITV.com/music combines exclusive footage from programmes with the site’s seven-day catch-up service, and a downloads service that promotes tracks related to ITV content.The music store has been established in partnership… Continue reading ITV.com Ads Music Arm To Site

American digital video recording service, TiVo, is to offer advertisers demographic information on TV viewers, in a move to help companies track who is fast forwarding ads.The firm’s new Power||Watch service provides data such as age, income and ethnicity, and so far has more than 22,000 TiVo users signed up to share this information with… Continue reading TiVo Now Able To Reveal Demographic Data To Advertisers