Nissan is to sponsor Channel 5’s coverage of the England v Poland football match on 31 May as well as the preceding England v Argentina rugby union clash. It is reported that the deal is worth in the region of £100,000.Channel 5: 0171 497 5225
There are substantial differences in the degree to which countries are preparing themselves for the new media age, according to FutureTrack – Europe, a major new study conducted in eleven European countries by the Euroquest partnership. Certain countries and regions show themselves to be very quick on the uptake of new media technologies – Scandinavia,… Continue reading Differences Revealed In Europe’s New Media Uptake
Cordiant, one of the world’s largest global advertising groups and owner of Saatchi & Saatchi, today announced that for the year ending 31 December 1996 it made a pre-tax profit of £41.8 million, compared to a loss of £22.6m for 1995. Revenue was down from £761.1m to £754.9m, though excluding the impact of exchange movements… Continue reading Cordiant Profit Turnaround
Electronic information provider MAID this morning announced financial results for Quarter 4 1996 which show turnover jumping 57% to £21.4 million. Pre-tax losses were in line with expectations at £7 million. Corporate subscriber numbers trebled however from 1,200 to 3,800 and the company expects to become profitable this year.Michael Mander, chairman of MAID, said: “Having… Continue reading MAID Announces Surge In Turnover
FutureNet , the Web site of Future Publishing, a division of Pearson New Entertainment, has signed an agreement with Music Network Classifieds to incorporate the service in the redesigned FutureNet site, to be launched on 14 April *New Address For Futurenet.The restructured site will become an entertainment and information service that incorporates an extensive range… Continue reading FutureNet Relaunches
The Scotsman newspaper is to publish a London edition. The paper, which recently appointed Andrew Neil as editor in chief, has made this move in a bid to place Scotland, and the issue of devolution, on the election agenda.Scotsman: 0131 225 2468
Flextech Television has announced its new sales and marketing department that will be responsible for the company’s multi-channel venture with the BBC.It is reported that Richard Burdett, currently the vice-president of sales and marketing at Flextech, is to become vice-president of marketing. He will be taking on a greater marketing brief and will become responsible… Continue reading Flexing Its Marketing Muscle
CompuServe, AOL, and Microsoft Network have this month increased the gap between their online service subscriber numbers and those of the 12 other companies who account for most of the UK Internet service provider market, according to data published by EMAP Online’s Internet Marketing Hot List. This coincides with the launch this week of the… Continue reading Internet Service Provider League Table Published
BMP DDB is launching a media spin-off called BMP Optimum on April 7th. The operation will become the fourth largest UK media company combining clients from both BMP DDB and BMP Solutions in Media.The decision to create BMP Optimum is the culmination of a five year period in which BMP has built up its credentials… Continue reading BMP Launches Media Department
The Daily Mail is launching a subscribers only web-site dedicated to the Royal Family. The paper is aiming the site at non-UK English speaking-territories and is hoping to profit from both subscriptions and advertising.The Daily Mail : 0171 938 6000
