ITV sales houses Laser and TSMS have agreed to consider carrying extra advertising minutage on the stations they represent, according to Campaign.The move was apparently prompted by Proctor and Gamble calling for more minutage at last week’s ISBA policy conference. Carlton UK Sales has said that although it rejects the principle of more minutage in… Continue reading Sales Houses To Consider Extra Minutage
News International has announced that the Sun and the News Of The World are to go online with the launch of a new mass-market Internet provider, LineOne.The company behind the service is Springboard Internet Services, a joint venture between BT and News International, owner of the Sun and the News of the World. Rupert Gavin,… Continue reading Sun And News Of The World To Go Online
Youth cable channel Rapture is set to launch “very soon” according to a company spokesman. The channel, which was first announced in 1995 and due to launch in April last year, has been delayed numerous times.Newsline was told that the delay is not due to financial or carriage problems but is more to do with… Continue reading Rapture To Launch “Very Soon”
The ITC has said that there were a number of inaccuracies in its latest set of cable figures due to a computer error. The data in all Newsline reports has now been amended for the following statistics:ITC Multiple Systems Operator (MSO) Data – January 1997: Telecential; ComtelITC Number Of Households Receiving Each Cable Channel –… Continue reading Amendments To ITC Cable Figures
Granada, Pearson and Pathe have sold 19.5 million shares in BSkyB to BZW for an institutional placing. This equates to 1.1% of BSkyB.The agreement was handled by the companies’ joint venture BSB which holds 12.8% of BSkyB. According to reports, the proceeds from the sale will be used to restructure BSB’s share and loan capital,… Continue reading Pearson Leads BSkyB Sell
TV viewers have mixed feelings about Channel 5 and its proposed programme line-up. Viewers are also apathetic about retuning but are looking forward to a nightly 9pm movie, according to new research by CIA MediaLab.In terms of programming, C5’s soap opera, Family Affairs, faces an uphill battle as 76% of TV viewers surveyed say they… Continue reading Poll Reveals Mixed Feelings About C5
http://www.isba.org.ukThe Incorporated Society of British Advertisers, ISBA, set-up in 1990, has always embraced new forms of marketing communication, and the organisation has just gone on-line.The site, designed by MediaTel, is easy to navigate and clearly laid-out. There are two sections to the site, for members and non-members.The non-members’ pages fill the visitor in on the… Continue reading Web Site Of The Week – ISBA
Midland Independent Newspapers, the regional media group, has announced this morning that its pre-tax profits for 1996 reached £16.6 million, up 4.7% on 1995. Turnover for the year also increased, up from £95.172m to £105.353m.The group said that the year was one of sharp contrasts in its newspaper division. In the first half, newsprint prices… Continue reading Midland Profits Rise To £16.6m
Virgin Radio’s first marketing director, Rhidian Chrichton-Stuart, has left the station after only seven months at the newly created post *Virgin Poach Mirror Man. Chrichton-Stuart will be joining Express Newspapers’ as ad manager.Meanwhile, The Evening Standard’s deputy ad director, Sally Smith is now celebrating her promotion to classified ad director.*Subscribers onlyVirgin Radio: 0171 434 1215Evening… Continue reading Virgin’s Marketing Director Quits
Chelsea Football Club is reported to be negotiating a sponsorship deal with Epson, the printer company. If successful, the £7 million deal will begin next season. The current sponsor, Scottish Courage’s Coors Lager, has decided not to renew the contract.Chelsea Football Club: 0171 385 5545
