On 21 February the French Senate amended a Broadcasting Bill to ensure that 20 per cent of radio frequencies for independent operators will be reserved for French-language broadcasting. The Senate also created a working group of members of parliament and broadcasting executives to study advertising on regional programmes on terrestrial channels.
The EP Culture Committee has adopted its Opinion on the Commission Communication relating to illegal and harmful content on the Internet. The adopted amendments stress education and the role of parents, the means for filtering information such as PICS, and that co-operation at Community and international level is essential.
It is reported that Digital Terrestrial TV will not have a major impact on the cable industry. Media analysts Merrill Lynch reached this conclusion after carrying out extensive research on the industry. The analysts claim that now is an opportune time to buy cable shares due to the recent drops in prices and the prospect… Continue reading Digital Terrestrial Won’t Knock Cable Shares
The relaunch of Bizarre magazine has been postponed again *The Week Ahead. The title is now due to launch tomorrow.Following the recent launch of Emap Internet sales an exclusive interview with Carol Dukes, director of Emap Online, will appear on Newsline on Tuesday.Cordiant’s financial results are released on Tuesday. There is speculation that this could… Continue reading The Week Ahead
EU telecoms ministers on 7 March agreed new rules governing basic voice telephone operations and the licensing of private telephone providers. The agreement establishes that certain services are “universal” and must therefore stay affordable, such as regular phone and fax lines, directory research services and free emergency calls from public pay phones.
The winners of the 1996 sales promotion awards have been announced. The awards attracted more than 400 entries from newspapers up and down the country.The top award for sales promotions campaign of the year, daily and Sunday newspapers, went to the Newcastle Evening Chronicle for their Win Your Dream Home Campaign. While the award for… Continue reading Top Campaigners
BSkyB and Kirch Gruppe have announced the end of their joint venture to create a German Pay-TV channel, DF1.
The number of children aged between 2 and 17 surfing the Internet has doubled in the past twelve months to 4 million, according to a survey carried out by Jupiter Communications and reported in New Media Age.The survey concludes that the “Kids Online” market is about to become commercially viable with users growing five fold… Continue reading Online Kids Double In Twelve Months
Mario Monti, the EC Commissioner for the Single Market, is understood to be seeking a decision on whether the Commission should draft a Directive on the harmonisation of rules on media ownership. The Commission will debate this issue on 12 March. It is understood that Monti has achieved an understanding with Martin Bangemann (Industry Commissioner)… Continue reading EU: EC Studies Harmonisation Of Rules
The UK Direct Marketing Association has drawn up guidelines for best practice in direct marketing, and is seeking responses from the industry. The guidelines cover such issues as the development of an email preference service and customer service standards. Copies of the guidelines are available online from [email protected].
