News that EMAP’s managing director David Arculus is to leave the group to join United News & Media as its chief operating officer had an immediate effect on both company’s share prices. UNM rose 16.5 to 704p while EMAP lost 27p to 785.5p. Although UNM could not sustain the buoyed price, slipping 8p to 708p… Continue reading Sharewatch W/E 28/02/97
BMRB International has developed the Multimedia CAPI, a revolutionary new research method.This technology allows interviewers to record responses. Back at base clients can then hear responses as they were actually spoken.The capacity of the CD-Rom allows vast quantities of prompt material to be stored. For instance, when doing research on the readership of Vogue it… Continue reading The New Age Of Multimedia Research
The relaunch of Bizarre magazine has been postponed again *The Week Ahead. The title is now due to launch tomorrow.Following the recent launch of Emap Internet sales an exclusive interview with Carol Dukes, director of Emap Online, will appear on Newsline on Tuesday.Cordiant’s financial results are released on Tuesday. There is speculation that this could… Continue reading The Week Ahead
The Federal Trade Commission has announced that it will make a full study of the collection, compilation, sale and use of data in computers that might contain sensitive identifying information. The FTC also announced a four-day workshop on consumer privacy issues in June this year. The American Direct Marketing Association has announced that it will… Continue reading US: Federal Trade Commission
The broadcasting experts who met in Amsterdam on 17/18 February made some key recommendations on the EU treaty reforms needed in order to respond to the new challenges in the European audiovisual industry. They stressed the importance of universal access to and share in the information society. Public service broadcasting is seen as having distinctive… Continue reading Eu: Public Service Broadcasting
EU telecoms ministers on 7 March agreed new rules governing basic voice telephone operations and the licensing of private telephone providers. The agreement establishes that certain services are “universal” and must therefore stay affordable, such as regular phone and fax lines, directory research services and free emergency calls from public pay phones.
EC Commissioner Karel van Miert has stated that Flemish legislation on radio advertising represents a monopoly, and requires modification.
The ITC has received two applications to run Channel 5’s text service. Sky Five Text, jointly owned by BSkyB and Channel 5 Text, has bid £1.5 million and Text5, wholly owned by Teletext, has bid £313,000.The applicants can propose any mixture of teletext or similar services for either open or subscription-only access and no programme… Continue reading Battle Begins For C5 Text Service
The winners of the 1996 sales promotion awards have been announced. The awards attracted more than 400 entries from newspapers up and down the country.The top award for sales promotions campaign of the year, daily and Sunday newspapers, went to the Newcastle Evening Chronicle for their Win Your Dream Home Campaign. While the award for… Continue reading Top Campaigners
Canada’s House of Commons has voted overwhelmingly in favour of imposing strict laws on the advertising of tobacco products. By 139 votes to 37, the MPs voted in favour of banning tobacco advertising on TV, radio, outdoor posters and on buses. Furthermore the legislation would restrict tobacco manufacturers to covering a maximum of 10% of… Continue reading CAN: Commons Votes Ad Ban
