More Uncategorised articles

Five has announced a new licensing agreement with NBC Universal International Television Distribution, continuing its strategy of US acquisitions with the terrestrial television rights for hit series House and the Law & Order brand.Medical drama House was an hit with viewers when Five aired the first season last year, securing a position in the top… Continue reading Five Extends Broadcast Rights To High Rating Imports

ITV continued its winning streak against Channel 4’s Celebrity Big Brother last night, with Soapstar Superstar again defeating its rival with an average adult audience of 5 million.Big Brother‘s average audience of 3.9 million was enough to top the BBC’s Surviving Disaster, however, which drew 3.3 million in the same timeslot.Elsewhere, Five’s CSI performed well… Continue reading ITV Continues Winning Celebrity Streak

IPC’s psychic spin-off title, Chat – It’s Fate, has switched to monthly publication, doubling the number of issues each year to capitalise on sales growth.The magazine, which ocupies a unique position in the womens magazine market, offers “personal psychic advice” and most “paranormal real life stories,” claiming to be “accessible, practical and life enhancing.”Commenting on… Continue reading Psychic Magazine Moves To Monthly Publication

Virgin Radio is set to launch a massive outdoor advertising campaign to promote its high-profile breakfast signing, Christian O’Connell.The new marketing activity will launch on 16 January, proclaiming Virgin as the home of “Britain’s Best Breakfast Show” through a range of outdoor advertisements, before O’Connell takes to the air a week later.The new campaign is… Continue reading Outdoor Campaign To Boost Virgin Breakfast

ITV’s director of programmes, Nigel Pickard, has announced his intention to leave the broadcaster after three years, dealing a further blow to the company, which yesterday lost one of its biggest stars, Paul O’Grady.Pickard re-joined ITV in February 2003 (see ITV Appoints New Director Of Programmes), following a two year career as the BBC’s controller… Continue reading ITV’s Pickard Steps Down After Three Years

Last night saw a clash of the celebrities, as ITV’s Soapstar Superstar went head to head with Channel 4’s Big Brother, but both were floored by BBC One’s time-travelling detective drama, Life On Mars.The BBC drama scored an average adult audience of 6.8 million, while ITV drew 5.7 million and Channel 4 attracted 3.5 million.Channel… Continue reading Life On Mars Eclipses Celebrity Showdown

Channel 4 has poached one of ITV’s highest profile stars, with Paul O’Grady switching sides to leave ITV management “ashen faced.”O’Grady will front a daily show for Channel 4 for half the year beginning in spring, as well as taking on some peaktime work with the broadcaster. Richard and Judy will present a teatime show… Continue reading O’Grady Latest Chat Host To Leave ITV

Emap’s Kiss has appointed former brand marketing director of Chrysalis Radio’s Galaxy Network, Nick Button, as its new marketing director.Button will take up the newly-created position on 16 January, overseeing all of Emap’s Kiss marketing, creative and brand strategy planning, initially focusing on the London-based Kiss 100 before developing the network as a whole.Commenting on… Continue reading New Marketing Director For Emap’s Kiss

News International will next month launch its first women’s weekly magazine, putting increased pressure on an already crowded market and, according to industry speculation this morning, sparking a price war as rivals scramble to attract readers.The publisher has remained tight-lipped over its plans for new title, Love It, but has reportedly hired former New Woman… Continue reading New Launches Threaten Price War For Women’s Weeklies

Sky’s pilot broadband TV service has launched, giving a glimpse of the broadcaster’s intentions for a fully-fledged video on demand (VOD) service following its acquisition of internet service provider, EasyNet.The Sky By Broadband pilot is available free of charge to all Sky subscribers, offering content from Sky Movies and Sky Sports through a peer-to-peer (P2P)… Continue reading Sky By Broadband Trial Offers Glimpse Of VOD Plans