Channel 4 has announced a massive increase in programme spend for 2006, with wide-reaching budget rises planned for the company’s main TV channels, as well as new media services.The programme budget for Channel 4’s main station will now exceed half a billion pounds, it’s highest figure to date, with a provisional spend of £505 million… Continue reading New Year Budget Boost Sees Channel 4 Top Half Billion
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ITV’s James Bond film, Die Another Day, notched up an impressive average audience of 5.5 million last night, flooring competitive programming from the BBC, which scored 3.6 million with Dying To Be Thin, and 4.2 million with the late evening news.Channel 4 also broadcast health-focused programming to cash in on the new year diet season,… Continue reading ITV Banks On Bond For Ratings Success
New data from the National Readership Survey shows Britain’s quality newspapers in rude health, with the majority of titles adding to their totals year on year towards the end of 2004, while popular titles suffered wide-reaching readership decline.The data shows the Sun, Britain’s best read daily newspaper, with a readership of 8.2 million suffering an… Continue reading Tabloid Readership Declines As Qualities Prosper
Comedian Al Murray will swap a barstool for a mike this Sunday, as Virgin Radio signs the Pub Landlord star to present its afternoon show.The new host will present four star-studded shows from this weekend, covering for high profile host Tim Lovejoy, who takes a break less than four months after joining the station.Al Murray’s… Continue reading Al Murray Becomes Latest Celebrity DJ For Virgin
New Year’s Eve once again proved a popular night for text messages, as friends and family used the technology to send New Year wishes, with new figures from the Mobile Data Association (MDA) showing that the new year period enjoyed the largest daily total ever recorded.According to the MDA, the total number of messages sent… Continue reading New Year’s Eve Sees Britons Sending Record Texts
BBC One’s Sweeney Todd outperformed all rivals last night, slaughtering competition from ITV’s Teenage Tourettes Camp and the return of Shameless to Channel 4.The grizzly crime drama netted BBC One an average of 6.2 million adult viewers, while ITV’s obscenity-ridden Tourettes documentary drew 3.5 million in the same time slot.Channel 4’s evening was topped by… Continue reading Sweeney Todd Slaughters Competition For BBC
Havas has this morning denied a report by the Daily Telegraph which claimed Fernando Rodes Vila, head of the company’s Media Planning Group, is being groomed as its next group chief executive.The French media firm moved to quash speculation over the report, which claimed closer links between Havas and Aegis Group would be forged by… Continue reading Havas Denies Reports Of Management Change
News Corporation has announced the promotion of Jeremy Philips to the position of executive vice president, office of the chairman, overseeing the company’s internet activities following its recent string of online acquisitions.The new role will see Philips assume responsibility for the company’s internet investments as well as focusing on continuing acquisitions and strategy. He will… Continue reading Philips New Online Boss For News Corp
Mobile phone giant Orange has signed as the sponsor of Virgin Radio’s new Christian O’Connell Breakfast Show, marking the firm’s biggest-ever radio sponsorship deal, and the largest on-air and online brand marketing deal in the Virgin Breakfast’s history.The scale of the deal, Virgin claims, is testament to the appeal of Sony Award winning O’Connell, who… Continue reading Virgin Signs Largest Ever Breakfast Sponsorship
IPC Advertising has appointed Caroline McDevitt as its new managing director with immediate effect, seeing the media boss take a seat on the IPC Media Board.McDevitt joined IPC last May as director of group advertising (see IPC Picks McDevitt For Group Ad Director Role), and will now chair the IPC Advertising Executive, leading the company’s… Continue reading IPC Advertising Appoints McDevitt As New MD
