More Uncategorised articles

Channel 4 is to become the first advertiser within the hugely popular Ricky Gervais podcast, capitalising on the show’s record breaking performance to promote its Friday night comedy shows.The advertisement will comprise two 30 second spots within the podcast, which is updated each Monday and distributed to around 300,000 listeners each week through the GuardianUnlimited… Continue reading Channel 4 Scoops Solus Ad Deal In Gervais Podcast

GGap Media has announced the launch date for Xfm Manchester, with the rock station signing a slew of Manchester music legends in time for its debut on 15 March.Amongst those lined up for the launch are legendary Hacienda DJ Dave Haslam, former Smiths bassist Andy Rourke and former Inspiral Carpets member Clint Boon.Infamous Manchunian music… Continue reading GCap Signs Manchester Music Icons For Regional Xfm

An average of 5.1 million adults tuned in to see the Big Brother final on Friday, as “nobody” contestant Chantelle scooped the prize with 56.4% of the public vote.Pushing Michael Barrymore into second place, Chantelle’s performance sees her become a celebrity by default, having already signed a “six figure” deal for an exclusive interview in… Continue reading 5.1m Adults See Big Brother “Nobody” Scoop Prize

Friday’s Celebrity Big Brother finale saw the series record its best ever closing performance, topping the culmination of previous editions, as 6.4 million individuals tuned in to see non-celebrity Chantelle crowned the programme’s victor.The previous series of Celebrity Big Brother, culminating at the beginning at 2005, saw former Happy Mondays dancer Bez emerge the champion,… Continue reading Friday Final Sees Strongest Ever Celeb Big Brother

ITV has extended the contract of ‘chat show king’ Jeremy Kyle by two years, attempting to shore up its daytime schedule following the high profile departure of teatime favourite Paul O’Grady.The extended contract follows a strong performance from the former radio host, which has seen him draw up to 1.8 million viewers with his daytime… Continue reading Kyle Signs On For More Chat With ITV

The average Londoner spends 40 hours a month consuming advertising, according to new research from Viacom Outdoor, which matches the number of advertising messages delivered by TV, radio, print and outdoor media with the amount of time consumers were likely to be exposed to the ads.The results show consumers in London spending a staggering 292… Continue reading Viacom Lifts Lid On London Ad Exposures

Channel 4 has poached ITV’s general manager for digital channels, Sarah Rose, to spearhead the development of its video on-demand (VOD) products.Rose will take up the newly created role of head of channel and VOD development, reporting to Rod Henwood, new business director at Channel 4, with responsibility for developing the broadcaster’s multi-channel portfolio and… Continue reading Channel 4 Signs ITV Boss To Drive VOD Plans

BBC One’s Hotel Babylon saw off competition from terrestrial rivals last night, with an average adult audience of 5.3 million beating Celebrity Big Brother into second place.Channel 4’s celebrity show notched up an average adult audience of 4.6 million in the same period, but was streets ahead in the 18-34 audience, with viewers numbering 1.9… Continue reading BBC Sees Off Big Brother With Hotel Babylon

The Mobile Data Association (MDA) has unveiled the highest ever monthly text messaging total for Britain, with data transmitted in December 2005 reaching a new record.A total of 3.1 billion messages were sent across the UK’s mobile networks during December, averaging 100 million per day.The record activity follows the MDA’s announcement of a record New… Continue reading December Continues 2005’s Record Breaking Text Trend

Viacom Outdoor has announced an expansion of its national rail business following new contract wins with FirstGroup plc.The new contracts will see Viacom Outdoor manage all poster sites at stations operated by First Greater Western and First Capital Connect, franchises of FirstGroup.The FirstGroup contract was previously held by beleaguered poster specialist, Maiden Outdoor, which is… Continue reading Viacom Scoops Rail Contract From Maiden