More Uncategorised articles

A new channel, dedicated to combat sports, is set to launch on Sky at the end of January, giving viewers easy access to boxing, wrestling, kickboxing and martial arts.Fight+ will feature a mix of live fights, lifestyle programming, films and documentaries, available for a monthly subscription of around £3 per month.The service also plans to… Continue reading Dedicated Fighting Channel Set For January Launch

The Guardian has dropped its yearly subscription charges for digital editions of the newspaper, instead allowing customers to pay for content in one-off payments, with some access packages costing as little as £1.50.The move, which also sees annual subscription costs to The Observer abandoned, is designed to make the newspapers’ online editions more easily accessible,… Continue reading Guardian Drops Subscriptions For Digital Edition

GMG Radio’s Smooth FM is to begin airing football coverage from August, with the station’s first sports-coverage provided by a deal with Chelsea FC to carry full commentary rights for the next three seasons.The deal marks the first time that all of Chelsea’s games will be broadcast in London on FM, and signals the first… Continue reading Smooth FM Signs Up For Chelsea FC Coverage

Lord Heseltine, chairman of Haymarket Group, and president of the Chartered Institute of Marketing (CIM) is to chair the Institute of Practitioners in Advertising (IPA) Effectiveness Awards.The high-profile media figure will take the role of chairman for the judging panels, which will be made up of one group comprising client representatives and another with of… Continue reading Lord Heseltine To Chair IPA Effectiveness Awards

Emap’s Magic 105.4 has seen its seemingly unsolvable Mystery Voices quiz solved after 108 days, culminating in the largest cash prize of the last decade, as Bromley Council worker Barbara Way scooped the £81,200 prize to end the station’s marathon promotion.Barbara, aged 51, from Petts Wood, Orpington, finally cracked the Magic Mystery Voice quiz which… Continue reading Magic Promotion Keeps Listeners Glued For 108 Days

Maiden Outdoor has won the ten-year contract to handle Network Rail’s roadside advertising locations, a deal expected to generate around £350 million in advertising revenues.The contract, which runs from August, will cover 48 and 96-sheet sites in more than 3,000 locations. The contract represents nearly 10% of Britain’s UK roadside market.Welcoming the win, Maiden’s chief… Continue reading Maiden Secures Network Rail’s Roadside Contract

June saw several Hollywood blockbusters dominating the nation’s cinemas, as Star Wars Episode 3: Revenge of the Sith secured a second month as the most popular film choice, despite pressure from Batman Begins, the fifth Batman film featuring a fourth new face behind the mask.Last month saw Star Wars draw a total of 10.5 million… Continue reading June Sees Blockbusters Dominate Cinema

The Daily Telegraph has re-launched its popular Fantasy Football game, with new branding and enhanced interactive elements designed to draw even more players than its previous successful runs.Fronted by the newspaper’s columnist, broadcaster and footballing legend Alan Hansen, the competition will offer more prizes, and new features for the 05/06 football season. In addition, Hansen… Continue reading Hansen To Front Telegraph Fantasy Football Drive

BSkyB has expanded its Active channel with a range of flexible sponsorship packages, building on the success of red button advertising by allowing advertisers to associate their brand with relevant editorial content and promotions within Sky Active.The Active channel delivers interactive “entertainment and lifestyle services” to more than 7.7 million Sky households, with the first… Continue reading Sky Boosts Advertiser Choice With Active Sponsorship

Virgin Radio has signed high-profile Sky Sports presenter Tim Lovejoy to host a star-studded magazine-style sports programme from 28th August.Lovejoy will take to the air on Sunday afternoons, playing music and interviewing sports and showbiz celebrities from 4pm until 7pm.The signing coincides with both the Ashes and the start of the new football season, bringing… Continue reading Virgin Radio Signs Sky Sports Star