Carlton has secured a major deal that will see mobile phone manufacturer Motorola become the exclusive broadcast sponsor of ITV1’s movie presentations for the next year.The deal, agreed through Sponsorvision, follows a series of shorter-term arrangements between Motorola and ITV1 that began in October 2002 when the mobile phone manufacturer signed to sponsor an autumn… Continue reading ITV Secures Motorola To Sponsor Movie Strand
GWR was seen in focus yesterday with shares dipping by 3.15% following the announcement that Patricia Hodgson, former chief executive of the Independent Television Commission, has been appointed to its board of directors.The radio group also recently denied speculation that it is holding £840 million merger talks with Capital about a potential £840 million merger… Continue reading Sharewatch: GWR Sees Stocks Dip As Hodgson Joins Board
Carlton was seen in focus yesterday with shares rising by a healthy 4.71%. This led dealers to suggest short positions were being closed ahead of the last day of dealing on Friday. However, Granada was more subdued with stock slipping by 0.19% reflecting the fact that that shares went ex-dividend at Friday’s close.Both companies were… Continue reading Sharewatch: ITV Partners Boosted By Hope Of Cost Savings
The battle to take control of the Daily and Sunday Telegraph took another turn yesterday after Hollinger International moved to scupper Conrad Black’s £260 million deal to sell the titles to the Barclay brothers.The reclusive Barclay brothers claim to have reached an irrevocable agreement with Black to assume control of a range of titles including… Continue reading Hollinger Moves To Scupper Black’s Telegraph Sale
With consumers beginning to trust technology to help them make all kinds of purchasing decisions, Jean-Paul Edwards, head of media futures at Manning Gottlieb OMD, discusses the rise of non-human marketing…We live in an ever more technical world. Our relationship with technology is changing, we are trusting our machines to do more and more things… Continue reading NewsLine Column: Non-Human Marketing
Glamour models, former pop-stars and retired footballers proved something of a winning combination for ITV1 last night, with a peak of almost 11 million viewers tuning in for the first episode of the new series of I’m A Celebrity Get Me Out Of Here.Audiences for the programme peaked at 10.9 million when Razor Ruddock and… Continue reading I’m A Celebrity Attracts 11 Million Viewers To ITV1
Rivalry between the Barclay brothers and Associated Newspapers has intensified with news that the Mail On Sunday has ended its distribution deal with the media moguls’ troubled financial title, The Business.Associated Newspapers is understood to be preparing a £500 million-plus bid to take control of the Daily and Sunday Telegraph in an attempt to derail… Continue reading Associated Ends Distribution Deal With The Business
ITV is relaunching its news programming next month following the creation of a new ITV News Group bringing together the network’s national, international and regional news services for the first time.The initiative includes a brand new on-air look for ITV’s regional and network news programmes, as well as its News At Ten Thirty, which will… Continue reading ITV To Relaunch News Programming For Upmarket Viewers
The number of internet page impressions made by WAP devices topped one billion in the UK for the first time in December 2003, according to the latest data from the Mobile Data Association (MDA).The December figure represents an increase of 50 million over November’s total and provides the highest monthly total for WAP page impressions… Continue reading UK WAP Page Impressions Top 1 Billion In December
The arrival of new stations and data services will ensure significant growth in the digital radio market over the next few years, according to a new report from In-Stat/MDR.There have already been major developments in digital satellite radio in the United States while digital terrestrial platforms have led the way in the UK. Last week,… Continue reading Digital Radio Taps Into The Zeitgeist As Uptake Increases
