The programmatic partnership integrates Amazon DSP directly with DAX, Global’s digital ad exchange.

High Gain Audio analysis shows that both broadcast radio and digital audio consistently outperform the all-media average.

The industry body for commercial radio has published its response to the Government’s Green Paper consultation, highlighting strong public opposition and the negative economic impact of advertising on the BBC.

Last week, The Media Leader took a deep dive into AI in media, reporting on the latest updates and hearing from key industry leaders on how it has moved beyond curiosity into practical application.

Charli West assesses OpenAI’s decision to run advertising on ChatGPT and updates on the stance of its rivals.