Kevin Allocca tells editor-in-chief Omar Oakes why being ‘viral’ is less important today, and how the rise of TikTok and changing attitudes to online video have impacted YouTube’s strategy.
ARCHIVE ▸ The Media Leader Staff
Showing 171-14,006 of 14,006
The first deadline for the Adwanted Media Research Awards 2024 submission is this Friday (13 October) at 5pm.
Columnist Nick Manning joins the host Jack Benjamin and editor Omar Oakes to preview the key issues that will come up at this year’s Future of Media event in London.
Editor Omar Oakes and reporters Jack Benjamin and Ella Sagar look ahead to next week’s Future of Media conference in London, and discuss some of the biggest stories from around the industry.
The first deadline for the Adwanted Media Research Awards 2024 submission is this Friday (6 October).
Ozone CEO Damon Reeve joins host Jack Benjamin to discuss how publishers are navigating a pivot away from reliance on social media to build their brands and diversify their revenues.
The deadline closes on Friday 22 September for The Media Leader’s inaugural Top 50 Women Gamechangers in TV.
One of the most coveted categories in the Adwanted Media Research Awards is the Media Agency of the Year award.
Yannick Bolloré will join us in London next month for The Future of Media as one of our headline speakers at the UK’s market leading conference for media and advertising.
In an episode of The Media Leader Podcast, Lucy Rissik, Nina Mackie, and Jack Benjamin unpacked Netflix’s gaming strategy, and what the company has likely learned from Google Stadia’s flop.