To be part of the scheme, clients and partners are being asked to pledge making positive changes for society and the planet.
ARCHIVE ▸ The Media Leader Staff
Advertising rebounded strongly with the easing of Covid-19 restrictions and the boost of Euro 2020 football coverage.
Merali is joining the PPA from the New Statesman Media Group
Lee Langford, research director, TMTE at Harris Interactive discusses how brands can stay ahead of the performance curve
The IPA, IAB UK, ISBA, and AA outline CAP’s self-regulatory alternative to the online HFSS ban and respond to Bob Wootton on industry lobbying
With the country starting to re-open, March circulations started to show signs of recovery. The entire market was up 4.7% PoP with all titles showing gains across the month Here are the key points to take away from the data: 1. All dailies were up period on period Although all newsbrands saw a dip in… Continue reading March ABCs: A better month for the dailies
Adwanted Group has raised €15 million in a new round of financing, featuring Swen Capital Partners and Financière Arbevel.
Emma Newman, CRO, EMEA PubMatic talks through three ways of defining strategy for scalable audience addressability
Manning Gottlieb OMD’s UK CEO, Natalie Bell discusses her restless leadership style, her love of OOH and the agency’s recipe for success
Sponsored content: Simon Creasey, CMO at Le Col describes how the cycling clothing brand has managed to drive media campaigns during lockdown with unique creative