More than 600 UK advertisers increased their adspend on TV last year, despite a collapse in the market during the height of the pandemic.
ARCHIVE ▸ The Media Leader Staff
The series ‘You Do You’ represents the first-ever social reality series from 4Studio, Channel 4’s branded entertainment team.
Housing and homelessness charity Shelter is using YouTube to create a “virtual log fire” to raise funds using the Google platform’s revenue-share model.
In the latest episode of the Making Sense of it All video series, The Attention Council CEO talks about the dramatic changes that have happened in media research.
Wavemaker created the role in order to link the agency’s strong planning culture closer to its tools, technology and platforms.
Acast’s portfolio of more than 30,000 podcasts will be distributed directly to users of Samsung Galaxy phones.
Social media executives could be held criminally responsible for safety breaches on their platforms within months of the Online Safety Bill becoming law, the Culture Secretary has said today.
In the latest episode of the Making Sense of it All, Kendall argues for taking a long, broad and wide view to understand how brands connect with people.
Pamco is not publicly releasing data for individual newsbrands for the next three quarters.
Almost three quarters of the UK’s adult population are listening to radio via digitally enabled platforms each week, according to Rajar figures published today. Some 41 million people over the age of 15 tune-in to radio via DAB, DTV, online or a smartphone app. DAB dominates platform share of listening with 43%. Online listening including… Continue reading Rajar Q3 2021: Digital
