In brief: Integral Ad Science has partnered with Anzu to enable global brands and agencies to monitor the quality of in-game media investments in mobile gaming environments.
ARCHIVE ▸ The Media Leader Staff
Revenue for Sky decreased 13.8% to $4.5bn in Q2, parent company Comcast reported in its earnings.
They include providing more data to independent researchers and the company’s oversight board.
Warner Bros. Discovery has announced its US ad sales leadership team, which will be lead by chief US advertising sales officer Jon Steinlauf.
The overall subscription growth amounts to a 19% increase year-over-year.
Former CNN primetime anchor Chris Cuomo will join NewsNation, a 24/7 cable news outlet owned by Nexstar Media Group.
Off the back of a successful opening weekend for spy-thriller The Gray Man on Netflix, the streaming giant is cementing plans to turn the film into a franchise.
Meta’s VR headsets will receive price hikes in August, with the 128GB version now slated to cost $399.99 and the 256GB version costing $499.99.
Alphabet reported earnings per share of $1.21 versus $1.28 expected and revenue of $69.69bn versus $69.90 expected.
In brief: Unilever has reported a 14.9% year-on-year increase to €29.6bn turnover in its half-year earnings.
