The MediaTelINSIGHT Online Media Seminar, held today in association with MediaGuardian earmarked the internet’s increasing presence in the media mix and it’s surge in popularity. Globally internet penetration has increased by 182% since 2000, with a current penetration rate of 15.7%. Looking at the different markets, uptake rates vary, with penetration in the US placed… Continue reading Internet Penetration Marks Its Mark

BBC Two’s new series of The Apprentice put in a strong performance last night, drawing 3.8 million adult viewers on average, topped only by ITV1’s film, About A Boy, which pipped the BBC show by 13,000.BBC One displayed a less impressive schedule for the night, meanwhile, with chat show Davina drawing a disappointing 2.3 million… Continue reading BBC Two’s Apprentice Presents Challenge To ITV

ITV has appointed TV mogul Duncan Gray, the man behind The Big Breakfast and Ant and Dec’s Saturday Night Takeaway as its new controller of entertainment ahead of a push for more successful content.Gray will now return to the UK from Los Angeles to take up the role, commissioning and developing ITV’s stable of entertainment… Continue reading ITV Signs Entertainment Guru As New Controller

Internet and digital radio station GaydarRadio has announced a strengthening of its marketing team in order to cope with a recent increase in activity through its channels.The station’s Paul Beardshaw will now become marketing executive as it continues its expansion programme, replacing James McCarthy who is moving internally to become Gaydar’s production executive.Beardshaw’s remit in… Continue reading Gaydar Expands Marketing Team To Build Profile

Last night’s Champions’ League match between Chelsea and Barcelona dominated primetime viewing, giving ITV1 a 29.1% share of all adults to floor competition from all terrestrial rivals.The match, which ended in a 1-1 draw, gave Barcelona a 3-2 win on aggregate and saw Chelsea knocked out of the Champions’ League.An average adult audience of 6.6… Continue reading ITV Ratings Peak As Chelsea Drops From Champions’ League

Cartoon Network is to extend its brand into the nation’s cinemas, with a revival of the pre-film cartoon short becoming the broadcaster’s largest ever single marketing initiative.Designed to promote the TV channel to kids across the country, the national campaign will see Odeon and Vue cinemas screen six-minute branded cartoons before their childrens films.The broadcaster… Continue reading Cartoon Network Revives Cinema Shorts For Youth Appeal

Satellite giant BSkyB is to replace rock and indie music channel The Amp with a female-orientated service entitled Bliss, following a “refocused music policy from Chart Show TV,” which operates the channel on Sky’s behalf.According to a report in Broadcast magazine, the new channel will feature artists such as Coldplay, Elton John, Bryan Adams and… Continue reading Sky Pulls Plug On The Amp In Favour Of Bliss

ITV increased its operating profit by 42% in 2005, reaching £460 million and seeing profits double over the past two years. Revenue for the broadcaster was up by 6% year on year at £2.2 million, while cash generated from operations hit £456 million. Turning towards ITV’s digital future, channels continued to grow strongly, with revenue… Continue reading ITV Increases Operating Profit By 42% In 2005

Regional newspaper group, Johnston Press, saw overall revenues for the year reaching £520.2 million, a slight year on year increase of 0.2%, reflecting the recent depression in the market. Operating profit for 2005 was £177.7 million, while underlying earnings per share were up by 2% year on year, reaching 38.62p. Elsewhere, the group’s digital publishing… Continue reading Johnston Trading Affected By Weak UK Advertising Market

Media and communications group, Aegis, has reported an increase in revenue of 16.5%, reaching £870.4 million, with underlying profit before tax seeing a jump of 17.1%, hitting £109.8 million. Boosted by superior growth from its unique business mix, Aegis enjoyed organic revenue growth of 7.2% in 2005. The company’s digital network, Isobar, saw revenue double… Continue reading Aegis Sees Revenue Jump Of 16.5% In 2005