Carling has announced plans to launch a major outdoor advertising campaign, promoting one of the biggest music events to hit London in 2006, “Carling Live 24”, using innovative 6-sheets with specific creatives that light up in sequences.The “Carling Live 24” campaign will use posters produced by EL International and outdoor agency Kinetic feature the call… Continue reading Carling Lights Up Major London Music Event

Daily Mail and General Trust (DMGT) has announced the sale of Aberdeen Journals Limited to Scottish publisher, D.C Thomson, for £105 million.Following the deal D.C Thomson will pay £27 million into DMGT’s pension scheme, with the payment giving Aberdeen Journals an enterprise value of £132 million.Aberdeen Journals reported operating profit of £8.1 million in the… Continue reading DMGT Sells Aberdeen Journals

GCap Media’s newest indie music station, Xfm Manchester, has signed its first sponsorship deal, with clothing giant Topman signing for the debut promotion.Backing the launch of its new flagship store at Manchester Arndale, Topman will become a partner with Xfm for coverage of its Access All April activity, comprising a month of gigs at intimate… Continue reading Xfm Manchester Secures Debut Sponsorship Deal

ITV drew an impressive audience with the terrestrial premier of the Pixar hit Ice Age, attracting an average of 5.54 million adults.The broadcaster retained its strong audience, with an average of 5.52 million adults staying tuned for Who Wants To Be A Millionaire, dipping to an audience of just over four million for Celebrity Stars… Continue reading Ice Age Sees Success For ITV

Private equity houses Blackstone Group, Apax Partners and Goldman Sachs are preparing another bid for ITV, with the offer including a cash alternative.According to reports in the Times, the consortium of investors may abandon the bid if the proposed “cash sweetener” fails to win over the broadcasters board.If successful, the trio plans to install former… Continue reading Investor Consortium To Offer “Cash Sweetener” For ITV

Chrysalis has revealed its expectations for the first fiscal half, claiming that it should meet targets thanks to an “encouraging” period of trading for its flagship station, Heart 106.2. In a statement to the City, Chrysalis described a “challenging” market for radio advertising, but remains confident that it has “comfortably outperformed the market.” The broadcaster… Continue reading Chrysalis On Line To Meet Targets

United Business Media (UBM) has expanded its events business in China with the joint acquisition of a majority stake in the Guangzho Beauty Fair. The deal is being made with UBM’s CMP Asia division and its venture partner for Asian beauty events, BolognaFiere Group. The two companies are planning to launch a new event, Cosmoprof… Continue reading UBM Expands Events Business In China

Daily Mail and General Trust (DMGT) has announced the sale of Aberdeen Journals Limited to Scottish publisher, D.C Thomson for £105 million. Following the deal, D.C Thomson, will pay £27 million into DMGT’s pension scheme, with the payment giving Aberdeen Journals an enterprise value of £132 million. Aberdeen Journals reported operating profit of £8.1 million… Continue reading DMGT Sells Aberdeen Journals

Advertising expenditure in the UK rose by 4.2% in 2005, reflecting increases in most major media, with the internet leading the way, enjoying year on year growth of 23%. According to new figures from Nielsen Media Research, Spanish-language and cable TV followed the internet in terms of adspend growth in 2005, rising by 17% and… Continue reading US Adspend Up By 4.2% In 2005

Outdoor advertising in the US rose by 9% year-on-year in 2005, with the latest figures from the Outdoor Advertising Association of America (OAAA) revealing revenue hit more than $6.3 billion, compared with $5.8 billion in 2004. Outdoor media performed well across most of the top 10 advertising categories, with large growth seen in communications, insurance… Continue reading US Outdoor Advertising Up By 9% In 2005