Video-on-Demand (VoD) is expected to reach 66 million US households by the end of 2010, according to revised predictions from Magna Global. Magna reveals that VoD enjoyed a 21% penetration rate at the end of 2005, with advertising revenues for the medium estimated to be around $50 million across the industry in the US. Despite… Continue reading VoD To Reach 66 Million US Households By 2010

The UK has the highest digital television penetration rate of any country in the world, with the latest figures from Ofcom revealing that just under 70% of UK households use the technology. Digital satellite is now the UK’s most popular television platform, with Ofcom showing that for the first time there are more digital satellite… Continue reading UK Enjoys Highest Worldwide Digital TV Penetration

Advertising expenditure in the UK saw a year on year increase of 2.1% in 2005, reaching £15,973 million, according to the Advertising Associations’ (AA) latest Quarterly Survey of Advertising Expenditure. The figures, complied and researched by the World Advertising Research Centre (WARC), cover all media and reveal that the internet enjoyed the largest growth in… Continue reading UK Adspend Up By 2.1% In 2005

The number of European Homes with digital television access is expected to quadruple over the next four years, with new research forecasting 44.9 million European households to have access to digital signals on their main TV set by 2011. According to Informa Telecoms and Media, 16.6% of European homes will be digitally enabled by 2011,… Continue reading Digital TV To Reach 45 Million Europeans By 2011

ITV enjoyed a strong turnout for the live final of Stars In Their Eyes Kids, with the first half of the two part show attracting an average adult audience of 4.6 million, rising to 5.1 million for the second half results show.The broadcaster kept a solid audience throughout the night, with an average adult audience… Continue reading Stars In Their Eyes Kids Final Draws Crowds

Advertising expenditure in the UK saw a year on year increase of 2.1% in 2005, reaching £15,973 million, according to the Advertising Associations’ (AA) latest Quarterly Survey of Advertising Expenditure.The figures, complied and researched by the World Advertising Research Centre (WARC), cover all media and reveal that the internet enjoyed the largest growth in 2005,… Continue reading UK Adspend Up By 2.1% In 2005

Emap is considering the future of its Slimming and Health Plus titles, with the consumer health magazines expected to hear their fate tomorrow, after a brief consultation period.Both publications have suffered a down turn in circulation over the past years, with Slimming suffering a year on year drop of 47.2% in the latest set of… Continue reading Emap Considers Offloading Health Magazines

The UK has the highest digital television penetration rate of any country in the world, with the latest figures from Ofcom revealing that just under 70% of UK households use the technology.Digital satellite is now the UK’s most popular television platform, with Ofcom showing that for the first time there are more digital satellite subscribers… Continue reading UK Enjoys Highest Worldwide Digital TV Penetration

The number of European Homes with digital television access is expected to quadruple over the next four years, with new research forecasting 44.9 million European countries to have access to digital signals on their main TV set by 2011.According to Informa Telecoms and Media, 16.6% of European homes will be digitally enabled by 2011, compared… Continue reading Digital TV To Reach 45 Million Europeans By 2011

Global advertising firm, WPP, has announced that its operating company, Mediaedge:cia, has acquired a further 60% of the issued share capital of The Leverage Group Inc, pushing its stake up to 80%, with the group committing itself to purchase the remaining 20% at a later date. The Leverage Group is an entertainment marketing and strategic… Continue reading Mediaedge:cia Buys 60% Of The Leverage Group