The MediaTel INSIGHT TV Technology Seminar, held yesterday in association with MediaGuardian, identified six main areas in terms of new emerging television technologies. Personal video recorders (PVRs), video on demand (VoD), high definition television (HDTV), interactive TV (iTV), internet protocol TV (IPTV) and mobile TV were all shown to be increasing in importance in the… Continue reading Emerging Technologies In The TV Marketplace
ARCHIVE ▸ The Media Leader Staff
Speaking at the MediaTelINSIGHT TV Technology seminar, held yesterday in conjunction with the MediaGuardian, Rahul Chakkara, Head of BBCi, outlined some of the Corporation’s new devices leading the way in interactive television. Chakkara started by discussing three main trends identified by the BBC in consumer television viewing in relation to personal video recorder (PVR) usage.… Continue reading BBC Leads TV Technology Market
Interactive television and the implications for advertisers were discussed yesterday at the MediaTelINSIGHT TV Technology seminar, in conjunction with the MediaGuardian, with the panellists all asserting the importance of the new medium for capturing potential audiences. The panellists agreed that interactive advertising was becoming an increasingly important part of the media mix, with its engaging… Continue reading iTV Captures TV Viewers
Internet protocol video services in the Asia Pacific are increasing in popularity and forecasted to rise by nearly 80% annually through 2010, with the market’s revenues predicted to reach $4.2 billion by 2010, according to a new report from In-Stat. The new Asia Pacific IP-Based Video Service Market Analysis expects China, Japan, Indian and South… Continue reading Asia Pacific To See IP Reach $4.2 Billion By 2010
GCap’s London-based indie station Xfm has backtracked on its denials yesterday that drivetime host Lauren Laverne is to scoop its high profile Breakfast Show, confirming this morning that she will succeed outgoing Christian O’Connell within weeks.The move will make Laverne the Capital’s only female breakfast host, as station newcomer Lucio takes the reigns of her… Continue reading GCap Backtracks To Give Laverne Xfm Breakfast
Video search engine Blinkx has become the latest operator to provide personalised web TV feeds to users, launching its My Blinkx.tv service with the potential to deliver thousands of hours of user generated content.The move echoes that of others in the field, such as Google which unveiled its plans to amass an online library of… Continue reading Video Search Engine Offers ‘Personalised TV’
ITV has made two senior sales appointments as part of its ongoing management reshuffle, promoting Gary Digby as managing director of ITV Sales, and appointing Clare Salmon as new director of marketing and commercial strategy.The new role will see Digby take responsibility for all aspects of ITV’s sales operations and reporting directly to the broadcaster’s… Continue reading ITV Unveils Further Management Moves
Large format outdoor media contractor, Ocean Outdoor, has hired Mark Wilkinson as its first sales director following what the company claims has been an “excellent first year.”The appointment sees Wilkinson leave his current position as sales director at media publishing company Job Opportunities to take charge of sales at Ocean and further build the department.Wilkinson… Continue reading Expanding Ocean Outdoor Hires Sales Director
Media buying firm Aegis has confirmed that preliminary discussions over merger possibilities have been held with “more than one” potential bidder, casting further doubt French firm Publicis’ chance of success in securing a swift takeover proposition. Aegis, which owns media buying firms Carat and Vizeum, said in a statement this morning that “representatives and advisers… Continue reading Aegis Confirms Rival Bids For Takeover
WPP has joined the growing list of businesses interested in acquiring media buying group Aegis, with the company reportedly considering a bid for the British firm’s research arm. Meanwhile, French entrepreneur Vincent Bollore has further increased his stake in the company, fanning the flames of speculation surrounding his intentions, and securing 12.63% of the firm… Continue reading Bollore Raises Stakes As WPP Shows Interest In Aegis
