More Advertising articles

Dale Lovell, UK managing director of native advertising platform Adyoulike, shares his personal experiences of race and calls for more open conversations

Efficiency briefs are trapping brands into a downward spiral, writes Zenith’s group strategy director, Barry Ferguson.

Dominic Mills reaches for his Farrow & Ball colour chart as he considers skin tones, Elephant’s Breath and what it all means for industry awards.

The World Federation of Advertisers has published its long-awaited framework and technical solution to ensure a better overview of the reach and frequency of advertising.

Jan Gooding offers strategic planning advice for brands looking to navigate their way through the disruption.

Dominic Mills debates a Christmas dilemma, and it’s not just which five people to invite over for lunch.

Lucy Barrett, client director at Radiocentre, tells Mediatel News about commercial radio’s response to Covid, whether listening figures are likely to hold up post-lockdown, her favourite radio ad, and her hope for the future of the industry.

Bob Wootton weighs in on the two most contentious topics debated in adland this month.

More than 30 new brands have embraced ITV advertising since the start of lockdown in the UK, according to ITV Commercial.

Dominic Mills considers whether John Lewis should replace its awkward, now-shelved slogan, and if it might be time to sell his shares in WPP.