More Advertising articles

Almost 160 age-restricted ads broke advertising rules by appearing in children’s media during a three-month period, according to the ASA

Dominic Mills runs the rule over CMO priorities, learns a new language and squirms at Ben & Jerry’s social antics.

Jan Gooding wonders whether adland’s reaction to the junk food ad ban will see it fall on the wrong side of history again.

Fortnite has got itself banned from the Apple App Store but as Mike Fletcher explains, it looks to have been a sublime marketing manoeuvre

Partner content: Ollie Deane, director of commercial outdoor at Global shares his positivity for the future of OOH and explains the future of audio and OOH as an integrated offer

ITV has confirmed that more advertisers are starting to return following the coronavirus crisis.

Public Health England became the UK’s biggest advertiser during the three months of lockdown.

The Cologne-based media and marketing trade fair, DMEXCO has teamed up with the UK’s MAD//Fest for next month’s virtual outing.

UK adspend is expected to fall by -15.6% this year, according to the latest AA/WARC report – a slight upgrade on earlier forecasts. Here, industry experts analyse the findings.

Despite a marginally improved outlook for the rest of this year, the UK ad market is not expected to return to year-on-year growth until the second quarter of 2021 – assuming a successful Covid-19 vaccine is by then in place.