DG, a traditional-TV ad delivery company that moved into the online-ad space when it acquired MediaMind last year, has purchased ad-targeting start-up Peer39.
Showing 2161-2,602 of 2,602
More Connected Tv articles
The next few years will see a major effort among companies to control entertainment services delivered to television sets. This “battle for the living room” is the subject of a series of new research reports from DFC Intelligence. These reports cover the efforts of content owners, video aggregators, and CE manufacturers to develop an alternative market for distribution of TV shows and movies.
25% of US respondents to ABI Research’s Technology Barometer survey said they intend to purchase a smartphone during the first half of 2012 – a percentage equaled by HDTVs. Additionally, more respondents intend to purchase Blu-ray players (17%) and game consoles (18%), rather than media tablets (16%).
Dolby Laboratories, Inc and Royal Philips Electronics have unveiled Dolby 3D, a 3D HD format and suite of technologies designed to deliver full HD 3D content to 3D-enabled devices, including glasses-free displays.
According to Rentrak Corporation’s new report “State of VOD: Trend Report 2011”, video-on-demand (VOD) is at the tipping point of becoming a major ad medium
US consumers viewed more than 8.3 billion video ads in March, according to new data from comScore.
Toby Beresford, social media and gamification consultant, on how games can learn from TV, a successful gameshow designed with dual screens in mind and new questions for gamification experts to ask…
Cross-screen viewing can drive purchase intent for a brand by 72%, according to new research conducted by Nielsen for mobile video advertising company AdColony.
According to new research from Viacom, there is a new phenomenon called ‘Tabletomics’ – the behaviours and emotions resulting from the use of a combination of tablets, media, technology and creativity.
The BBC will return nearly half of the £600 million fund it was given to help the elderly and disabled convert from analogue to digital TV.