Twitter has changed its terms and conditions to allow it to implement targeted advertising across the site.
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Over half the UK population will shop online by 2013, according to a new report from eMarketer.
Google is set to roll out a micropayment system to help newspaper publishers charge for access to online news content.
Display ad campaigns can increase visits from search engines by nearly 14% and can boost paid-search click-throughs by nearly 15%, according to a new study by iCrossing.
New research from Point Topic reveals that global IPTV growth remained strong in the second quarter of 2009 at 11%, reaching 26.9 million subscribers.
New UK research from Nielsen Online reveals that 50-64-year-old users account for 22% of the entire Twitter audience, compared with just 11% of 18-24-year-olds.
The Economist plans to start charging readers for access to its online news content in a bid to keep pace with News Corporation, which is to introduce a paid-for model for access to The Sun and The Times’ websites.
Heightened brand engagement and growing consumer adoption of mobile internet services will cause a sharp increase in expenditure on mobile internet advertising, a new report from Juniper Research has found.
Media buyers will be increasing online video advertising budgets by 50% over the next 12 months, according to new research.
Skype has signed a new deal with CNN International to sponsor its ‘Connect the World’ segment as part of the company’s global ad campaign.
