Chris Collins and Dallas Wiles tell Ella Sagar about their plan for outdoor to attract 10% of UK advertising spend — more than double what it is today — and stop harking back to the pre-pandemic times.
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Rachel Sutton reveals what skill she learned in lockdown, the phrase she keeps hearing from clients and what she would tell her younger self.
The Guardian’s chief advertising officer tells The Media Leader about what a media salesperson needs in 2023, and her most insightful mistake.
The Athletic’s chief commercial officer shares who has had the most influence on his career and why he dreams of writing a soap opera.
The head of sales for UK & International and connected TV marketplace FreeWheel tells us which other media sectors she would think about working in and her role model.
Matt Salmon, director of UK sales at Snap, shares what he would do if he took a year off work and what the biggest turning point in his career has been.
The managing director of The Sun shares what is coming up in conversations with clients at the moment and the secret to his leadership style.
KBH’s joint group head of sales shares how selling outdoor has changed and what she would do if she won the lottery.