The ABC reported sales figures for February of 397,549 for The Times (down -10.9% YoY) and 939,395 (-10.1% YoY) for The Sunday Times.
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As usual, Friday night belonged to the soaps with Coronation Street and EastEnders attracting the highest audiences of the weekend for their respective channels.
Bobi Carley, commercial director at Disneymedia+ UK & Ireland, says the E in BEO, certainly within the context of partnerships, delivers the amplification of activity…
Julian Smith, group director, analytics and insight, MEC Global Solutions (London), on how improved techniques in measurement will help further move the discussion away from volume to value of social media…
The daily newspaper market is down -5.2% on February 2011, with just one title posting an increase over the year.
Steve Smith PhD, head of thought leadership at Starcom MediaVest Group, analyses the public response to Tesco’s latest announcement via Twitter…
Simon Andrews, founder of the full service mobile agency addictive!, on the new iPad, which he thinks is an Apple product that will evolve more gradually than in the past…
Oli Newton, head of strategic partnerships at Starcom MediaVest, on why Apple’s latest announcement was a bit of a let down despite all the hype…
In the APA’s latest blog post, Julia Hutchison says with the right combination of creativity, technology and imagination, AR could become a driving force for the print industry and a vital tool for the brand marketer…
John Carroll, senior director at Ipsos MORI, reveals key insights about the new Sunday edition of The Sun…
