Catherine Evans, senior research executive at GfK NOP Media, on the way people make a huge range of media activities and devices fit into their already hectic lives…
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BBC One banked a prime time ratings run last night with Eastenders, Holby City and Harry’s Arctic Heroes.
Channel 5 has bucked the trend once again, posting a 23.7% year on year increase in total revenues for July.
WPP has reported a 37% year on year increase in pre-tax profits of £334 million in the first half of the year.
Raymond Snoddy: After explaining some of the pitfalls and pointing out that only the determined, who really, really want to become journalists have any chance of making it, what do you actually say?
The Apprentice final topped the most-viewed programmes listings in July with 10.2 million viewers. The popular Alan Sugar series also stole second place in the Top Programmes listings (the penultimate show claimed 9.3 million viewers on 13 July).
Julia Hutchison, COO, APA, says whether it is a branded social game, app, video or e-zine, providing content when and where a customer wants it is key…
Low performance indicators and ongoing uncertainty around sovereign debt has led to downward revisions to global growth expectations, which will impact European ad agencies, according to BofA Merrill Lynch.
Simon Quance, head of Sixth Sense social media, part of the Equi=Media Group, on Google+: “The jury is out, and Google+’s success still hinges on whether users can be tempted away from their cosy Facebook homes”…
News of the World advertisers are yet to reallocate their £38 million annual expenditure, according to the Guardian.
