Raymond Snoddy: NotW rivals have been accused of missing an open goal but in reality salvaging around two million copies in the middle of the summer and in the current competitive climate facing all newspapers is a respectable performance. But it is now clear that Rupert Murdoch made a spectacular misjudgement when he decided to close down the NotW…
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BBC News achieved the highest audience of the whole day in its 10pm time slot with 7.6 million viewers. As riots spread outside of the capital, the BBC’s ratings rocketed, surpassing both Eastenders (BBC One) and Emmerdale (ITV1).
Julia Hutchison, COO, APA, on the value of content marketing…
Last night, the BBCs news viewing figures for coverage of the ‘London riots’ rivalled the prime time slots on both BBC One and ITV.The 10 o’clock showing of the BBC‘s flagship news show attracted an average audience of 7.1 million viewers. This figure rivalled both showings of Coronation Street on ITV1 (7.7 and 7.5 million… Continue reading TV Overnights: Late night news ratings up as riots strike the capital
Greg Grimmer, partner, Hurrell Moseley Dawson & Grimmer, on how media consumption habits change in the holiday season…
Last week I spent one evening in Magaluf at a Tinie Tempah gig. Yes, really. We were holidaying in Majorca; the kids were keen; and I went as driver and “guardian”. It cost me 35 quid per ticket to mix with Shagaluf’s holidaying finest (those that wore a shirt were mostly Liverpool or Newcastle fans for you researchers out there).
BBC One’s Inspector Lynley Mysteries averaged a 4.2 million strong audience on Sunday during the hotly contested prime time slot of 9pm to 10pm.The final episode of the fifth series of the since cancelled drama, gained a 17.7% share of viewers on Sunday night.Elsewhere, Law and Order: UK gained 3.6 million viewers on ITV1 in… Continue reading TV Overnights: BBC One draws 4.2m in prime time slot
Duncan Southgate, global brand director at Millward Brown, on the excitement surrounding Google+…
Matthew Rouse, account director at Mindshare, gives an agency view on RAJAR’s Winners & Losers and National Brands…
New Ofcom research reveals the extent to which the UK has become addicted to smartphones, with people confessing to using them everywhere from the dining table to the bathroom and bedroom.