Virgin Media has unveiled its first advertising campaign for TiVo – promising to be the best way to watch TV ever.
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International research agency Brand Driver has hired News International’s insight manager Martyn U’ren.At News International, U’ren worked with agencies and clients providing consumer and media insight.Karen Wise, managing director at Brand Driver, said: “Brand Driver is growing and we’re absolutely delighted that Martyn is joining us as we seek to continue this.“His fantastic experience in… Continue reading Brand Driver appoints Martyn U’ren to director role
The latest comScore Video Metrix has found that YouTube and Hulu are dominating the online video viewing minutes of US Internet users, with Hulu attracting nearly twice as many video ads as its nearest rival.
Jeremy Hunt has confirmed that he plans to give News Corporation’s BSkyB takeover bid the green light but will consult on extra conditions.
Brands need to understand more about what the consumer wants before jumping into social commerce, according to a new study from Havas Media Social and Lightspeed Research.
Google has unveiled its latest social offering today – Google+, which has been in development for more than a year. But can it really rival Facebook? What do you think?
TV network infrastructure provider Arqiva has announced that terrestrial TV is now fully digital throughout Scotland.
Facebook, Twitter and LinkedIn enjoyed record unique-audience figures last month, according to the latest official data from UKOM/Nielsen.
BSkyB is forecast to double its earnings over the next five years if Rupert Murdoch’s takeover deal for the satellite broadcaster goes ahead.
Emap reported a significant fall in pre-tax profits in 2010 as government cuts hit its publishing and events business. The publisher reported pre-tax profits of £27 million for the 12 months to 31 December.
