UK publishers will focus on audience profiling and driving content across mobile platforms such as the iPad and smartphones in the next year, according to the AOP’s annual Content & Trends Census.
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O2 Media’s personalised media platform, O2 More, has reached six million customers six months after passing the two million mark.
Simon Cowell’s latest ITV series Red Or Black? has got off to a poor start – not only have three contestants been axed from the show after background checks proved they were ‘unsuitable’, but ITV1 is losing viewers.
Alice Dunn, marketing executive at Kantar Media, says now is the time for marketers to start targeting devoted shoppers who will return again and again long after the Olympics moves on to Rio…
According to reports in Broadcast magazine, BT and TalkTalk are intending to sell the internet-connected TV service YouView for less than £100.
The BBC One drama New Tricks topped audience ratings last night as it peaked with 7.9 million viewers, holding an average of 29.7% of the audience share before the show ended at 10pm.
The online TV company SeeSaw has taken a huge hit recently – not only has the private equity firm lost a key content deal with Channel 4, but the company’s designated chairman, Michael Jackson, has stepped down from his position.
Tom Mockridge, News International’s new chief executive, has told staff that numbers will be reduced and there will be discussions with editors about the use of casual staff.
David Brennan, former research director at Thinkbox and Newsline columnist, has been appointed as a principal consultant to Adalyser.
News International is set to sell its Wapping site, the headquarters of its UK operations for 25 years.
