BBC One’s new five-part mystery drama series secured the highest peak-hour ratings last night, despite losing out to the ITV1’s football coverage on Wednesday evening.
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New figures from Nielsen show that 8 of the UK’s top 10 media agencies suffered billings declines in 2009.
ITV1’s coverage of the Live International Football scored a high of more than 9.5 million viewers during prime time last night.
BBC Worldwide has acquired the extra 40% share of its joint DVD operation 2entertain for £17 million.
A third of UK mobile users (33%) see content and applications – such as games and maps – as an important factor when choosing their next mobile handset.
RTL Group’s CEO Gerhard Zeiler took to the stage at the FT Digital Media & Broadcasting Conference yesterday to discuss the impact of the recession, consolidation of TV channels, VoD opportunities, Apple’s iPad, the BBC’s strategic review, and what he thinks of current TV landscape.
Are localised solutions going to be the key to success for mobile advertising? Or is there no such thing as the much-talked about ‘year of mobile’?
A new study on social networking access via mobiles has found that 30.8% of smartphone users accessed social networking sites via their mobile browser in January 2010, up 22.5% year on year.
Newspaper publisher Trinity Mirror has reported a 41% fall in pre-tax profits for the 53 weeks ending 3 January 2010, to £72.7 million.
Social media and catch-up TV services offer “exciting” new advertising opportunities but marketers need to get up to speed to make the most of them, according to the ‘Future of Online’ panel at yesterday’s FT Digital Media & Broadcasting Conference 2010.