More Industry News articles

The return of Inspector Morse spin-off, Lewis, drew around 7.2 million adults to ITV1 last night, giving the station a 32.5% audience share in primetime.A year on from the pilot episode, Sunday night saw the return of Kevin Whately as the late Inspector Morse’s sidekick, now teamed up with a new partner.As Lewis‘ murder investigation… Continue reading Whately Wins For ITV1

Communications regulator Ofcom has launched a consultation on Sky’s proposals for a pay-TV service on digital terrestrial television, expressing concerns that the service might “unacceptably diminish the appeal” of Freeview.Sky needs Ofcom’s approval for the launch of a subscription service, which would sit alongside Freeview channels and require a new kind of set-top box for… Continue reading Sky’s New DTT Proposal Could Damage Freeview

IPC Media has launched a new corporate identity, intended to reflect the company’s evolution and bring a visual unity to its branding across all parts of its business.Sylvia Auton, IPC Media chief executive, says: “IPC has changed out of all recognition over the last five years. It is therefore fitting that our market-leading reputation for… Continue reading IPC Media Gets New Corporate Identity

A new report from Borrell Associates, The New Frontier: Local Online Video Advertising, US local online video advertising will grow from $161 million in 2006 to $371 million this year. Borrell predicts that in five years local online video advertising will account for more than one third of all local online advertising in the US.… Continue reading US Local Online Video Revenues To Grow

According to Outsell’s second annual study of nearly 3,000 US news users, one in two use the sites Google, Yahoo!, MSN and AOL once or more each day for news. Internet reading is becoming a habit, especially among the young and the Outsell report shows no reversal of earlier trends away from print and broadcast… Continue reading US News Users Turning To Online

Mobile advertising is set to take off in 2007, according to the US-based Mobile Marketing Association. Speaking at the GSM World Congress, Laura Marriot, executive director of the Mobile Marketing Association, said: “Previously, there were not enough of the right phones and fast networks to support good advertising.” However, according to Marriot that could all… Continue reading Mobile Advertising To Take Off In 2007

The return of BBC One’s camp fun-fest, Hotel Babylon, attracted a peak of 5.4 million adult viewers last night, a 26.7% share of the audience.The show, starring Tamzin Outhwaite and Max Beesley, had an average audience of 5.1 million across its hour-long running time and was easily the most watched programme on at 9pm.As one… Continue reading Triumphant Return For Hotel Babylon

Ofcom could impose restrictions on the conditional access services provided by Top Up TV, the television subscription via digital terrestrial television service.A conditional access service enables a broadcaster to restrict access to content via a digital platform so that it is viewed only by customers with authorisation.Previously the rules requiring a platform operator to provide… Continue reading Ofcom To Impose Conditions On Top Up TV

BSkyB’s movie channels are to be reorganised into genres, with the film channels being split into two separate subscription packages.Currently called Sky Movies 1 to 10 and Sky Cinema 1 and 2, they will be split into two separate subscription packages along genre lines for the first time, with comedy, family classics and modern greats… Continue reading BSkyB Makes Movie And Broadband Announcements

IPC Media’s What’s On TV magazine retained the top spot in its sector, despite a 4.3% year on year drop in circulation.According to today’s ABC concurrent release for July to December 2006, the TV listings title now holds a figure of more than 1.4 million issues, down 65,327 year on year and almost 5% period… Continue reading ABC Results Jul-Dec 2006:Soap Mags Boost Circulation Whilst What’s On TV Retains Top TV Spot