The number of mobile phone users accessing the internet on their handsets continued to grow during the last quarter of 2006, according to figures announced today by the Mobile Data Association (MDA).An overall total of 45.6 million unique users were recorded as having used their phones for downloads and browsing the mobile internet in the… Continue reading Mobile Internet User Numbers Grow
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IPC Media has appointed Andy Cowles, currently creative director, to the role of editorial development director.Cowles will take up his post on February 12 and will work closely with the IPC Media board and publishing and editorial teams on the strategic development of new magazine and online concepts, as well as on the re-development of… Continue reading IPC Appoints New Editorial Development Director
New research from Informa Telecoms & Media shows that legitimate online TV and video services will generate revenues of US$6.3 billion in 2012, almost ten times the 2006 figure. Informa says that advertising will consistently outperform a la carte and subscription-based download services in terms of revenue generation and North America will be the largest… Continue reading Online TV Revenues To Grow Massively
The number of mobile phone users accessing the internet on their handsets continued to grow during the last quarter of 2006, according to figures announced today by the Mobile Data Association (MDA). An overall total of 45.6 million unique users were recorded as having used their phones for downloads and browsing the mobile internet in… Continue reading Mobile Internet User Numbers Grow
Michael Grade, ITV’s new executive chairman, has hired Carolyn Fairbairn to lead the broadcaster’s corporate development and strategy team. Fairbairn was the former director of strategy at the BBC, and previously worked with Grade when he was BBC chairman (see BBC Chairman Jumps Ship To ITV Top Job). He said her experience of “broadcasting and… Continue reading Grade Hires Fairbairn To Boost ITV
IPC has poached editorial staff from Grazia and The People‘s Take It Easy magazine for the launch of its new women’s weekly, Look.The editorial line-up for the new mag, which focuses on high street fashion and celebrity style, has just been confirmed, with Ali Hall leading a 40 strong editorial team.Hall, formerly editor of More,… Continue reading Look Poaches Staff For Editorial Team
Over 55s are set to be at the forefront of Freeview takeup in the UK over the next two years, with channels such as BBC4 and ITV3 set to benefit the most. A new report from media analyst DGA says that digital switchover has so far occurred at an uneven rate, with viewers aged 55+… Continue reading UK Digital Platforms Set For ‘Grey Boom’
The commercial radio industry in the UK is currently testing visual accompaniments to DAB radio over a new miniature device. The iRiver B20, a sleek set around the size of the palm of the hand, will be able to display high-resolution pictures and advertisements in a “slideshow” and is set to launch in the coming… Continue reading Radio Industry Trials Exciting New Device
Nielsen Analytics has released a new report which reveals that advertisers and television programmers are finding new and more lucrative advertising opportunities with broadband video. The study also determined that the use of broadband video actually extends the reach of traditional TV, and that broadband consumers are young, affluent, highly educated, and tend to have… Continue reading Ad Opportunities To Grow With Broadband Video
The advertising industry must come to a quick decision over how to regulate new media, or face an unwanted system being imposed by an outside body, according to the director general of the Advertising Standards Authority, Christopher Graham.“Unless the advertising industry focuses on this challenge now, there are lots of people out there who will… Continue reading Ad Industry Under Pressure For New Media Regulation
